算法价格歧视的机理分析及规制研究  

Research on the Mechanism and regulation of algorithmic price discriminatio

作　　者：宗栋 ZONG Dong(School of Law,Xizang Minzu University,Xianyang,Shaanxi 712082)

机构地区：[1]西藏民族大学法学院,陕西咸阳712082

出　　处：《价格月刊》2023年第5期1-8,共8页

基　　金：西藏自治区哲学社会科学专项资金项目2021年度“西藏易地扶贫搬迁搬迁户社会再适应研究”(编号:21CJY01)。

摘　　要：数字经济时代,以大数据和算法为代表的新型信息技术不断涌现,一方面成为推动数字经济繁荣发展的重要基石,另一方面也可能变成损害消费者权益的工具。结合算法价格歧视的表现形式,可以归纳出算法价格歧视的三大趋势特征:表现形式更为隐蔽、用户锁定更为精准、隐私问题更为突出。基于经济学分析框架可以发现算法价格歧视存在对消费者剩余的攫取,同时还加剧了市场信息不对称程度。鉴于此,提出进一步处理好算法发展和规范之间的关系,应从数据收集、算法披露、行政监管、法律法规、协同治理等方面加强对算法价格歧视的规制,推动算法等新技术有序、健康、可持续发展,为数字经济注入更多动力。In the era of digital economy,new information technologies,represented by big data and algorithms,are emerging constantly.On the one hand,they have become an important cornerstone to promote the prosperity and development of the digital economy.On the other hand,they may become a tool to damage the rights and interests of consumers.Combined with the manifestations of algorithmic price discrimination,we can conclude three major trends of algorithmic price discrimination:more subtle manifestations,more accurate user locking,and more prominent privacy issues.Based on the framework of economic analysis,it can be found that algorithmic price discrimination not only grabs consumer surplus,but also intensifies the degree of market information asymmetry.In view of this,this paper proposes to strengthen the regulation of algorithm price discrimination from data collection,algorithm disclosure,administrative supervision,laws and regulations,collaborative governance to further deal with the relationship between algorithm development and regulation,so as to promote the orderly,healthy and sustainable development of algorithms to inject more impetus into the digital economy.

关 键 词：数字经济 算法价格歧视 规制 

分 类 号：F726[经济管理—产业经济]