数字人民币App上线的全产业链影响效应研究——基于事件研究法  

Research on the Impact of Launching Digital RMB App on the Whole Industry Chain--Based on the event study method

作　　者：周汀滢 李安巧[1] ZHOU Tingying;LI Anqiao(School of Economics,Management and Law,Shaanxi University of Technology,Hanzhong 723000,Shaanxi)

机构地区：[1]陕西理工大学经济管理与法学学院,陕西汉中723000

出　　处：《陕西理工大学学报（社会科学版）》2023年第2期31-40,共10页Journal of Shaanxi University of Technology(Social Science)

基　　金：陕西省教育厅人文社科专项项目(21JK0074)。

摘　　要：数字货币试点是建设现代中央银行制度,完善货币供应调控机制的重要环节,对我国国民经济建设和社会发展具有重要意义。数字人民币(试点版)App在苹果和各大安卓移动终端应用商店上线是我国数字货币试点的里程碑事件,采用事件研究法对该重大经济事件所产生的影响效应进行实证检验,发现该事件带来数字货币全产业链相关公司正向的异常股价效应。当前,在保持政策利好的同时应建立健全金融监管机制,防止资本盲目跟风,以促进我国资本市场的良性运行和数字经济的持续发展。The digital currency pilot is an important part of building a modern central bank system and improving the money supply regulation mechanism,which is of great significance to China’s national economic construction and social development.The launch of the digital RMB(Pilot Version)App on Apple and major Android app stores is a milestone event in China’s digital currency program.The event study method is employed to empirically test the economic consequences of this major economic event,and the study found that the event has brought positive abnormal stock price effect on related companies in the whole industry chain of digital currency.At present,while maintaining favourable policies,it is necessary to improve financial regulatory norms to prevent capital from following the trend blindly,to promote the healthy operation of China’s capital market and the sustainable development of the digital economy.

关 键 词：数字经济 数字人民币 影响效应 事件研究法 

分 类 号：F822.1[经济管理—财政学]