数字文化产业虚拟集群的组成架构、运行方式与合作网络研究  

作　　者：赵子辛 黄蕊[1] 

机构地区：[1]长春理工大学经济管理学院

出　　处：《北京文化创意》2023年第2期4-13,共10页Beijing Culture Creativity

基　　金：国家社会科学艺术学基金“数字文化产业虚拟集群构建研究”(项目编号:21CH195)。

摘　　要：大数据时代背景下,随着数字技术的不断发展,文化产业逐渐突破地理局限呈现出虚拟集聚的新趋势。为探析数字文化产业虚拟集群的组成架构、运作以及合作网络,本文通过产业虚拟集群理论梳理,总结出数字文化产业虚拟集群的组成架构与运作方式。传统的文化产业地理集聚依托空间、区域内的相关企业进行合作,而数字文化产业虚拟集群则通过网络平台实现了跨时间、跨地域的合作。与此同时,本文收集了爱奇艺文化平台中企业的合作信息,使用统计分析与社会网络分析,对文化产业地理集聚与虚拟集群的合作网络加以分析,结果显示,北京、上海、广州、深圳等地的企业数量有着明显的优势,呈现出了东强西弱、南高北低的特征,区域间的虚拟集聚则是以北京为中心城市,向其他发达城市辐射。因此,我国要推进相关政策落地、加大资金和技术的支持,以此构建完整的数字文化产业链,推动数字文化产业虚拟和现实的结合,改善文化产业发展不平衡的局面,从而实现文化产业的高质量发展。In the background of the era of big data,with the continuous development of digital technology,the cultural industry gradually breaks through the geographical limitations and presents a new trend of virtual clustering.In order to analyze the composition,operation and cooperation network of virtual clusters in digital cultural industry,this paper looks up the theory of virtual clusters in many industries and summarizes the composition and operation of virtual clusters in digital cultural industry through comparison.The virtual cluster of digital culture industry realizes cross-time and cross-territory cooperation through network platform.Meanwhile,this paper collects information on the cooperation of enterprises in the Akiyo culture platform and analyzes the cooperation network of cultural industry geographic agglomeration and virtual clusters using statistical analysis and social network analysis,and the results show that the number of enterprises in Beijing,Shanghai,Guangzhou and Shenzhen has obvious advantages,showing the characteristics of strong in the east and weak in the west,high in the south and low in the north.Radiation to developed cities.Therefore,China should promote relevant policies,increase financial and technological support,build a complete digital culture industry chain,promote the combination of virtual and real digital culture industry,and improve the unbalanced development of culture industry,so as to realize the high-quality development of culture industry.

关 键 词：数字文化产业 虚拟集群 组成架构 合作网络 

分 类 号：G12[文化科学]