基于跨境电商平台的网络创业策略分析  

Analysis of Online Entrepreneurship Strategies Based on Cross-border E-commerce Platforms

作　　者：钱嘉俊 沈瑾 QIAN Jiajun;SHEN Jin(Business School of Zhangjiagang Campus of Jiangsu University of Science and Technology,Jiangsu 215600,China)

机构地区：[1]江苏科技大学张家港校区商学院,江苏215600

出　　处：《电子技术（上海）》2023年第3期366-367,共2页Electronic Technology

摘　　要：阐述网络创业的特点,以跨境电商平台为支撑,探讨目标与逻辑实现的正确起点,创建有特色的网络创业信息交互与咨询平台、参与跨境电商平台运营过程、优化网络创业的支持策略。This paper expounds the characteristics of online entrepreneurship,supported by cross-border e-commerce platforms,explores the correct starting point for achieving goals and logic,creates distinctive online entrepreneurship information exchange and consultation platforms,participates in the operation process of cross-border e-commerce platforms,and optimizes support strategies for online entrepreneurship.

关 键 词：网络创业 电商平台 支持策略 

分 类 号：G647[文化科学—高等教育学]