汉江流域国家级非物质文化遗产的汉水文化内涵及其旅游开发研究  

Connotation of the Han River Culture and Its Tourism Development:a Perspective of National Intangible Cultural Heritage in the Han River Basin

作　　者：朱运海 魏细玲 ZHU Yun-hai;WEI Xi-ling(College of Resource Environment and Tourism,Hubei University of Arts and Science,Xiangyang 441053,China;Science and Technology Department,Suizhou Vocational and Technical,Suizhou 441300,China)

机构地区：[1]湖北文理学院资源环境与旅游学院,湖北襄阳441053 [2]随州职业技术学院科研处,湖北随州441300

出　　处：《湖北文理学院学报》2023年第5期52-60,共9页Journal of Hubei University of Arts and Science

基　　金：湖北文理学院科技创新团队项目(2020kypytd011);湖北文理学院教师科研能力培育基金(2022kpxy02)。

摘　　要：汉水文化是以地域命名的文化,非物质文化是认识汉水文化的一个重要窗口。以汉水文化为抓手,推进“文化+”新业态发展是汉江生态经济带建设的重要内容。非物质文化遗产是“汉水文化+旅游”融合发展的重要资源。通过对汉江流域国家级非物质文化遗产项目的统计分析,发现汉江流域非物质文化遗产高度富集于汉江的上游十堰、中游襄阳、南阳和下游武汉。汉江流域国家级非物质文化遗产在内容上以民间文化、传统音乐和传统戏剧为主,在道教文化、楚文化、神农文化、名人文化和民间信仰等方面具有鲜明的地方文化特征和较大的旅游体验价值。在加强保护的基础上,推进“汉水文化+”“互联网+”的融合发展,通过生活化、舞台化、商品化、情境化等手段做好非物质文化遗产的合理利用。The Han River culture is a culture named after a region,and intangible culture is an important window for us to understand the Han River culture.Taking the Han River culture as the starting point,promoting the development of the new“culture+”format is an important part of the construction of the Han River ecological economic belt.Intangible cultural heritage is an important resource for the integrated development of“the Han River culture+tourism”.Through the statistical analysis of the national intangible cultural heritage projects in the Han River Basin,it can be concluded that the intangible cultural heritage in the Han River Basin is highly enriched in Shiyan in the upstream,Xiangyang in the middle reaches,Nanyang in the middle reaches,and Wuhan in the downstream.The national intangible cultural heritage of the Han River Basin is dominated by folk culture,traditional music and traditional dramas.It has distinctive features and a large tourism experience in Taoist culture,Chu culture,Shennong culture,celebrity culture and folk beliefs.On the basis of strengthening protection,it is necessary to promote the integrated development of“the Han River culture+”and“Internet+”,and make rational use of intangible cultural heritage through four means of life,stage,commercialization,and situation.

关 键 词：汉江流域 汉水文化 非物质文化遗产 旅游价值 旅游开发 

分 类 号：F592.7[经济管理—旅游管理]