大学生创业意愿影响因素实证分析——以山西大同大学为例  

Empirical Analysis of Influencing Factors of College Students'Entrepreneurial Willingness--Taking Datong University in Shanxi as an Example

作　　者：张侠 叶绿 Zhang Xia;Ye Lv(Shanxi Datong University,Datong 037009,China;Peter the Great St.Petersburg Polytechnic University,St.Petersburg195251,Russia)

机构地区：[1]山西大同大学商学院,山西大同037009 [2]俄罗斯圣彼得堡彼得理工大学,俄罗斯圣彼得堡195251

出　　处：《科技创业月刊》2023年第5期69-73,共5页Journal of Entrepreneurship in Science & Technology

基　　金：山西大同大学一般课题项目(2022K04)。

摘　　要：从个人、家庭、学校和社会4个方面构建大学生创业意愿影响因素模型,对山西大同大学学习创业基础课程604名大学生的调查问卷数据,采用多分类Logitc回归模型,实证分析大学生创业意愿的影响因素。建议继续加大对大学生创业基础课程的支持力度,学生家长应积极帮助大学生创业,营造一个良好的创业氛围。This paper constructs a model of influencing factors of college students'entrepreneurial willingness from four aspects:individual,family,school and society,and empirically analyzes the influencing factors of college students'entrepreneurial willingness based on the questionnaire data of 604 college students in Datong University.Male college students,family support,and relatives and friends around them have an impact on college students'future entrepreneurship,At present,college students who are trying to start a business are mainly influenced by relatives and friends around them.

关 键 词：大学生 创业意愿 多分类Logistic模型 

分 类 号：G647.38[文化科学—高等教育学]