轻量级促销活动系统  

Light weight sales promotion system

作　　者：齐云浩 QI Yunhao(Xuzhou Weika Electronic Control Technology Co.,Ltd.,Xuzhou,Jiangsu 221000,China)

机构地区：[1]徐州威卡电子控制技术有限公司,江苏徐州221000

出　　处：《计算机应用文摘》2023年第11期79-83,共5页Chinese Journal of Computer Application

摘　　要：在当下主流的电商业务模式下,促销活动是促进销售不可或缺的营销方式,通过不同的促销活动,吸引客户消费,面对C端复杂的促销活动方案,就会产生复杂的系统性问题,但促销系统是各大电商零售平台必须构建的系统,同时是复杂度较高,开发量较大,维护成本较高的系统。In the current mainstream electricity business model,promotion is indispensable to promote sales marketing,through different promotions,attract customer consumption,in the face of C end complex promotion plan,will produce complex systemic problems,but the promotion system also each big electric business retail platform must build system,is also high complexity,large development,high maintenance cost system.

关 键 词：Java Web 促销规则引擎 促销活动 设计模式 

分 类 号：F721[经济管理—产业经济]