Study on Headline Construction Mechanism of WeChat:Adaptive Theory Perspective  

作　　者：YANG Bochao LENG Bingbing 

机构地区：[1]University of Shanghai for Science and Technology,Shanghai,China

出　　处：《US-China Foreign Language》2023年第5期187-192,共6页美中外语（英文版）

摘　　要：Focusing on the WeChat headlines during the post-pandemic from April 1 to June 1,2022,this paper adopted an empirical research into the construction mechanism of 62 headlines from the perspective of adaptive theory.Research results indicate that the dynamic adaptivity between the linguistic structure and contextual changes is the result of journalists’linguistic choice and context adaption for different audiences to achieve a good communication effect.Also,it concludes journalists’way to highlight adaptivity between readers and writers.

关 键 词：adaptive theory WeChat headlines construction mechanism 

分 类 号：H31[语言文字—英语]