大学生对高校图书馆形象的感知现状  

Current Situation of College Students’Perception of the Image of University Libraries

作　　者：程瑞雪 杨钰雅 陈晓雪 傅永梅 Cheng Ruixue;Yang Yuya;Chen Xiaoxue;Fu Yongmei(Shandong Huayu University of Technology,Dezhou 253000,China)

机构地区：[1]山东华宇工学院,山东德州253000

出　　处：《黑龙江科学》2023年第9期112-114,117,共4页Heilongjiang Science

摘　　要：高校图书馆形象是大学生群体对高校图书馆的认知和评价,是吸引大学生到馆阅读和学习的关键因素之一。为提升高校图书馆形象,对大学生进行高校图书馆形象感知现状调研,发现大学生对高校图书馆形象感知以及对认知形象、情感形象、整体形象维度的感知均处于中等偏上水平,但认知形象水平相对于其他维度而言有待提升。单因素方差分析发现,大学生对高校图书馆形象的感知在生源地、年级上存在显著性差异,普及高校图书馆的使用途径和方式,加强组织多种主题活动是促进高校图书馆健康、持续发展的有效路径。The image of university library is the cognition and evaluation of university library by university students,and it is one of the key factors to attract university students to read and study in the library.In order to improve the image of university library,the study conducts a survey on the status quo of university library image perception among college students,and finds that the perception of university library image,cognitive image,emotional image and overall image of college students are all at an above average level,but the level of cognitive image perception needs to be improved compared with other dimensions.One-way ANOVA shows that there are significant differences in the image perception,emotional image perception and overall image perception of university library among students in the places of origins and grades.The popularization of college library utilization path and method,and the promotion and organization of various kinds of theme activities is the effective path for the health and sustainable development of college libraries.

关 键 词：形象感知 高校图书馆 大学生 

分 类 号：G258.6[文化科学—图书馆学]