中国与RCEP成员国天然蜂蜜国际竞争力分析  

International Competitiveness of Natural Honey between China and RCEP Member Countries

作　　者：王敏 林露 李晓晨 黄峰华 Wang Min;Lin Lu;Li Xiaochen;Huang Fenghua(Institute of Agricultural Remote Sensing and Information,Heilongjiang Academy of Agricultural Sciences,Harbin 150086,Heilongjiang)

机构地区：[1]黑龙江省农业科学院农业遥感与信息研究所,黑龙江哈尔滨150086

出　　处：《农业展望》2023年第5期96-103,共8页Agricultural Outlook

基　　金：黑龙江省省属科研院所科研业务费项目(CZKYF2022-1-C001);黑龙江省农业科学院引进人才科研启动金项目;黑龙江省蚕蜂产业协同创新体系。

摘　　要：RCEP的正式签署为中国对外贸易和经济发展带来了众多机遇和挑战。在此背景下,基于2011—2020年RCEP成员国天然蜂蜜贸易情况,对比分析了国际市场份额、显示性竞争优势指数、显示对称性比较优势指数、贸易竞争力指数和贸易互补性指数等贸易竞争力评价指标,结果发现:中国天然蜂蜜出口量领先于RCEP其他成员,但整体竞争力水平下降趋势明显,国际竞争力远不及新西兰;中国和日本的天然蜂蜜贸易互补性最高,与东盟、新西兰以及韩国的贸易互补性低。基于此,结合中国天然蜂蜜贸易中存在的问题提出了提升蜂蜜质量、打造品牌故事和建立新合作关系的对策建议。The official signing of RCEP has brought many opportunities and challenges to trade and economic development in China.Based on this background,according to the trade data of natural honey in RCEP member countries from 2011 to 2020,competitiveness evaluation indicators including the market share,revealed symmetrical comparative advantage,competitive advantage,trade competition and trade complementarity index,were analyzed comparatively.The results showed that the export volume of natural honey in China was in the lead,but the competitiveness level was declining.The international competitiveness of natural honey in China was weaker than that of New Zealand.In addition,the trade complementarity of natural honey between China and Japan was the highest,while the trade complementarity between China and ASEAN,New Zealand and the Republic of Korea was low.Therefore,combining with existing problems in Chinese natural honey trade,some countermeasures and suggestions were put forward from improving honey quality,creating brand stories,and establishing new cooperative relationships.

关 键 词：RCEP 天然蜂蜜贸易 国际竞争力 品牌建设 

分 类 号：F323.7[经济管理—产业经济] F752.62F744