大数据背景下中国饲料经济的发展困境与对策研究  

Research on the development dilemma and countermeasures of China's feed economy under the background of big data

作　　者：孙涛[1] SUN Tao(Qingdao Vocational and Technical College of Hotel Management,Qingdao,Shandong Province 266100,China)

机构地区：[1]青岛酒店管理职业技术学院,山东青岛266100

出　　处：《中国饲料》2023年第14期166-169,共4页China Feed

摘　　要：在大数据时代,各行各业都面临着新的发展机遇与挑战。因国内饲料产业起步较晚,基础薄弱、技术落后、缺乏创新等问题较为普遍,再加上大环境的制约,饲料企业在向高质量转型的过程中必然会遇到一些问题。饲料企业要正视当下的发展机遇与挑战,面对新的形势和新的需求,饲料企业要想在市场中占据一席之地,必须不断提高自身的综合竞争能力和市场敏锐度。可以说,未来的饲料经济高度依赖于科技创新、科学管理、品牌定位等一系列战略规划。为此,饲料企业需要利用大数据技术优化内部管理和营销活动,助力中国饲料经济的可持续发展。In the era of big data,all industries are facing new development opportunities and challenges.Due to the late start of the domestic feed industry,weak foundation,backward technology,lack of innovation,and other common problems,coupled with the constraints of the overall environment,feed enterprises will inevitably encounter some problems in the process of transforming to high-quality.Feed enterprises should face up to the current development opportunities and challenges,and in the face of new situations and new demands,if they want to occupy a place in the market,they must continuously improve their comprehensive competitiveness and market acumen.It can be said that the future feed economy is highly dependent on a series of strategic plans such as technological innovation,scientific management,and brand positioning.To this end,feed enterprises need to use big data technology to optimize internal management and marketing activities,and assist in the sustainable development of China's feed economy.

关 键 词：大数据 中国饲料经济 发展困难 对策研究 

分 类 号：F3[经济管理—产业经济]