使用沟的内在张力:两岸大学生新媒介素养差异及其影响因素研究  

Internal Tension of Usage Divide:Examining the Discrepancy and Predictors of New Media Literacy Among College Students from the Mainland and Taiwan of China

作　　者：沈宗南 李龙飞 李梓源 张国良 SHEN Zong-nan;LI Long-fei;LI Zi-yuan;ZHANG Guo-liang

机构地区：[1]上海交通大学媒体与传播学院,上海200240 [2]中央民族大学新闻与传播学院,北京100081

出　　处：《新闻大学》2023年第6期1-17,116,共18页Journalism Research

摘　　要：新媒介素养日益成为人们参与信息社会的重要能力,然而对于不同于传统媒介素养的新媒介素养的研究还付之阙如。本研究以两岸大学生为观察样本,通过问卷调查法(N=2316)探究两岸大学生新媒介素养的差异及其影响因素。研究发现,新媒介素养的四个维度的关系是异质性的,功能—产消素养和批判—消费素养正向显著促进批判—产消新媒介素养,而功能—消费素养负向影响批判—产消新媒介素养。因此,培养大学生新媒介素养不能采取“由低至高”的渐进模式,而应该注重培养新媒介素养的参与行动和批判认知能力。研究有助于审视多年来两岸的新闻传播媒介素养教育,为个体在信息社会提升新媒介素养建构实践路径。New media literacy(NML)has increasingly become an important ability to participate in the information society.However,there is little research on NML which is different from traditional media literacy.This study takes college students from the mainland and Taiwan of China as example,and explores the differences and influencing factors of NML through survey(N=2316).Results shows that the four dimensions of NML are heterogeneous.Functional-prosuming literacy and critical-consumption literacy positively promote the critical-prosuming NML,while functional-consumption literacy negatively affects the critical-prosuming NML.Therefore,the cultivation of college students'NML should not adopt the gradual mode of"from low to high'",but should cultivate the participation action and critical cognition ability of NML.This research is helpful to examine the communication media literacy education,and to construct a practical path for individuals to improve media literacy in the information society.

关 键 词：使用沟 新媒介素养 大学生 影响因素 

分 类 号：G206.2[文化科学—传播学]