非物质文化遗产豆面印花IP设计研究  

Research on IP Design of Intangible Cultural Heritage Flour Printing

作　　者：黄小浔 李月[1] HUANG Xiaoxun;LI Yue

机构地区：[1]武汉工程大学艺术设计学院

出　　处：《丝网印刷》2023年第15期1-4,共4页Screen Printing

摘　　要：围绕河北非遗“沙河豆面印花”的历史故事、技艺工序、特色纹样,打造能够传播非遗技艺、宣传非遗文化、讲好非遗故事的IP形象,并进行文化宣传实践,以此为例进行非遗文化IP形象设计研究。Focusing on the historical stories,technical processes and characteristic patterns of Hebei intangible cultural heritage"Shahe fl our printing",we build an IP image for it that can spread intangible cultural heritage skills,publicize intangible cultural heritage culture and tell intangible cultural stories well,and carry out cultural publicity practice,taking this as an example to conduct research on the IP image design of intangible cultural heritage.

关 键 词：非物质文化遗产 沙河豆面印花 IP形象 

分 类 号：J524[艺术—艺术设计]