元宇宙赋能大遗址保护利用的虚实交互创新  

Metaverse Empowers the Innovation of Virtuality and Reality Interactive of Protection and Utilization of the Large-Scale Archaeological Sites

作　　者：余洁[1] 易露 YU Jie;YI Lu(School of Economics and Management,Northwest University,Xi’an 710127,China;School of Cultural Heritage,Northwest University,Xi’an 710127,China)

机构地区：[1]西北大学经济管理学院,陕西西安710127 [2]西北大学文化遗产学院,陕西西安710127

出　　处：《西北大学学报（哲学社会科学版）》2023年第5期125-135,共11页Journal of Northwest University：Philosophy and Social Sciences Edition

基　　金：国家科技部“一带一路”创新人才交流外国专家项目“扩大丝路文化国际影响力促进遗产旅游可持续发展研究”(DL2022040003L);国家社会科学基金项目“基于深度学习的黄河流域博物馆旅游时空模型构建与应用”(20BTJ047)。

摘　　要：元宇宙实时交互、拟真体验和全产业融合的特点,可以破解传统大遗址保护利用受地域、时空和传统技术等客观因素的制约,提升大遗址文物的可观赏性、可感知性、跨时空、跨地域、古今对话的互动体验。本文通过对元宇宙概念内涵、技术应用和商业价值等方面内容的综述研究,结合数字经济和文旅融合,分析元宇宙赋能大遗址保护和活化利用虚实互补、虚实智联和虚实融生的交互机理。通过大遗址考古内容数字化、文物资源信息化和数据库平台化实现与元宇宙虚实交互创新的路径,即元宇宙空间场景的沉浸体验、元宇宙技术联通的智慧服务和元宇宙生态系统的万物链接。最后,指出元宇宙在文化传承发展中的应用前景,可以促进保护中华文脉种子库的技术创新,推进中华文明探源工程虚实相融,实现大遗址活化与元宇宙用户价值共生共创,加强数字经济与文旅产业融合。The characteristics of real-time interaction,simulative experience and integration of the whole industry in the Metaverse can break the restriction of traditional protection and utilization of the large-scale archaeological sites by objective factors such as region,time,space and traditional technology.And also the advantage can enhance the visibility,perceptibility,cross-time,cross-region and interactive experience in the dialogue between the ancient and modern cultural relics in large-scale archaeological sites.Based on the literature review and research on the Metaverse concept connotation,technology application and commercial value,combined with the policy background of the digital economy and cultural tourism integration,this paper analyzes the interaction mechanism of virtual-real complementarity,virtual-real intelligent connection and virtual-real fusion of the Metaverse to enable the protection and revitalization of large-scale archaeological sites.Through the digitization of archaeological content,the informatization of cultural relic resources and the platform of the database,the path of interactive innovation with the Metaverse between the virtual and reality is employed.That is the immersive experience of the Metaverse space scene,the intelligent service of Metaverse technology interconnection and the link of everything in the Metaverse ecosystem.Finally,this article points out the application prospects of the Metaverse in cultural inheritance and development,which can promote technological innovation in protecting the seed bank of Chinese culture,propel the integration of virtual and real elements in the project named Comprehensive Study on the Origin and Early Development of Chinese Civilization,achieve the activation of large-scale archaeological sites and the co-creation of Metaverse user value,and strengthen the integration of digital economy and cultural tourism industry.

关 键 词：元宇宙 文化传承 大遗址 文化遗产保护 文物保护 文化传承发展 虚实交互创新 

分 类 号：K854[历史地理—考古学及博物馆学]