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作 者:蔡中华[1] 罗新宇 CAI ZhongHua;LUO XinYu(College of Economics and Management,Beijing University of Chemical Technology,Beijing 100029,China)
出 处:《北京化工大学学报(自然科学版)》2023年第5期109-117,共9页Journal of Beijing University of Chemical Technology(Natural Science Edition)
基 金:教育部人文社会科学研究基金(18YJA630003)。
摘 要:在政府依据研发投资对企业进行补贴的情形下,建立二级动态供应链模型,考虑了消费者绿色偏好对需求及产品成本的影响,对不同供应链模式下制造商、零售商的利润以及产品绿色度等变量进行理论分析,并通过数值仿真模拟探讨了政府补贴、消费者绿色偏好与最优绿色度及供应链利润的关系。结果表明,政府根据研发投资进行补贴能够显著促进供应链绿色创新并提高供应链利润,供应链选择利润共享合同以及消费者提高绿色消费意识均会强化政府补贴对绿色创新的促进作用。According to the investment cost of R&D in the context of government subsidizing enterprises,a two-level dynamic supply green preferences chain model has been established,taking the oil supply chain as an example.Taking into account of consumers'green preference and the changes in product costs after innovation,the profits of manufactures,retailers and the greenness of products have been analyzed by quantitative studies for different modes of supply chains.The relationship between consumer green preferences and optimal greenness and supply chain profits has been explored through numerical simulation.The results show that government subsidies based on R&D input costs will promote green innovation and profit improvement in the supply chain and have a spillover effect,which verifies that the selection of appropriate contracts in the supply chain and consumer awareness of green consumption will strengthen the role of government subsidies in promoting green innovation.These results should play an important role in the optimization of supply chains and achieving the Sustainable Development Goals.
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