基于“三重底线”原则构建我国都市体育旅游赛事杠杆化战略  

Leveraging Strategy of Urban Sport Tourism Events Based on the Principle of"Triple Bottom Line"

作　　者：段艳玲 刘少敏 DUAN Yanling;LIU Shaomin(School of Economics and Management,Shanghai University of Sport,Shanghai 200438,China;The Affiliated School of Guilin University of Electronic Technology,Guilin 541004,Guangxi,China)

机构地区：[1]上海体育大学经济管理学院,上海200438 [2]桂林电子科技大学附属中学,广西桂林541004

出　　处：《上海体育学院学报》2023年第10期38-48,共11页Journal of Shanghai University of Sport

基　　金：国家体育总局决策咨询研究项目(2022-B-09)。

摘　　要：基于可持续发展的“三重底线”原则,构建都市体育旅游赛事杠杆化战略框架,以最大化发挥体育旅游赛事的积极效应并减少或避免消极影响。提出:为促进体育旅游可持续发展,都市目的地需预先对体育旅游赛事进行战略性规划,结合都市特征设计有效的体育旅游赛事组合,建立都市生态体育旅游认证体系,积极开发都市体育遗产以充分发挥赛事后杠杆效应,构建都市体育旅游赛事网络治理机制,将体育旅游赛事作为“种子资本”融入都市整体发展战略,实现都市体育旅游赛事的经济、社会和环境杠杆效应。Based on the"triple bottom line"principle of sustainable development,a strategic framework of leveraging urban sport tourism events is constructed to maximize the positive impact of sport tourism events and reduce or avoid their negative impact.In order to promote the sustainable development of sport tourism,it is suggested that urban destinations should make important strategic plan for sport events in advance,design an effective sports tourism events portfolio combined with urban characteristics,establish the urban ecological sport tourism certification system,actively develop the urban sport heritage to give full play to the post-event leverage effect,build urban sport tourism event network governance mechanism,and finally integrate sport tourism events as"seed capital"into the overall urban development strategy.In this way the economic,social and environmental leverage effects of urban sport tourism events will thus be realized.

关 键 词：体育旅游 三重底线 赛事杠杆 可持续发展 体育遗产 

分 类 号：G80-05[文化科学—运动人体科学]