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作 者:韩晔[1] 魏思龙 乔昆 张子牧 苏霖睿 阿曼妮萨罕·托合提如则 王嘉宜 高洁 李星明[2] HAN Ye;WEI Si-long;QIAO Kun;ZHANG Zi-mu;SU Lin-rui;AMANNISAHAN Tuohetiruze;WANG Jia-yi;GAO Jie;LI Xing-ming(Beijing Center for Disease Prevention and Control,Beijing 100013,China)
机构地区:[1]北京市疾病预防控制中心,北京100013 [2]首都医科大学公共卫生学院,北京100069
出 处:《中国健康教育》2023年第6期493-498,共6页Chinese Journal of Health Education
基 金:首都卫生发展科研专项-北京市健康科普信息发布机制研究(首发2022-2G-30112)。
摘 要:目的了解北京市近期有关突发公共卫生的健康科普信息发布现状以及健康信息质量,为医院使用新媒体技术进行常规科普宣教及突发公共卫生事件的健康教育和健康促进工作提供支持。方法对北京市三级综合和专科医院进行分层抽样,获取2022年12月7日—2023年2月7日样本医院发布的健康科普信息,使用新媒体健康科普信息发布评价指标体系,评价推文传播效果及推文质量,并对推文质量进行聚类分析。结果共收集555篇涉及突发公共卫生事件的健康科普文章,总阅读量达2454627次,篇平均阅读量为4422次;文章时效性强,健康技能类文章数量最多,有231篇(41.64%);三级指标得分率有较大差异;综合医院和专科医院所发布推文文章总得分差异无统计学意义(U=26452.000,P=-0.411),时段1所发布的有关健康科普文章传播效果最好,不同类型的健康科普文章在各维度得分差异有统计学意义(H=24.444、36.661、21.381、12.076、18.991,P<0.05);相关文章与不涉及突发公共卫生事件的健康科普文章质量差异无统计学意义(U=88493.000,P=0.091)。结论北京市三级医院和人民群众对突发公共卫生事件的健康科普重视程度高,绝大多数三级医院发布过相关的健康科普文章,可以做到准确、实时的要求。健康科普文章质量较高且稳定。Objective To understand the current status and quality of health information related to public health e⁃mergencies released by tertiary hospitals in Beijing,and to provide support for using new media technology to carry out rou⁃tine science popularization and education and health education and health promotion in public health emergencies by hospi⁃tals.Methods A stratified sampling method was carried out among all tertiary general and specialized hospitals in Beijing,and all health science popularization information released from December 7,2022 to February 7,2023 were collected.An e⁃valuation index system for new media health science information was used to evaluate communication effect and quality of tweets,and cluster analysis was conducted on the quality of tweets.Results A total of 555 health science articles related to public health emergencies were collected,with a total reading volume of 2454627 times and an average reading volume of 4422 times.The number of health and skill articles was the largest(231,41.64%).The scoring rate of the three indexes had great difference.There was no statistically significant difference in the total scores of tweets published by general hospitals and specialized hospitals(U=26452.000,P=0.411).The popular science articles about health published in the first period had the best communication effect.The scores of different types of health science articles were statistically significant(H=24.444,36.661,21.381,12.076,18.991,P<0.05).There was no significant difference between the quality of relevant articles and those without public health emergencies(U=88493.000,P=0.091).Conclusion Tertiary hospi⁃tals and the public in Beijing paid attention to health education in public health emergencies,and most tertiary hospitals have published relevant health science articles,which can meet the requirements of accuracy and time.Articles quality is high and stable.
关 键 词:突发公共卫生事件 健康教育 健康科普 健康信息评价
分 类 号:R193[医药卫生—卫生事业管理]
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