乡村振兴背景下涡阳县苔干特色产业发展现状及对策  

Current Situation and Countermeasures of Moss Stem Characteristic Industry Development in Guoyang County under the Background of Rural Revitalization

作　　者：潘恩慧 PAN En-hui(School of Public Management,Hohai University,Nanjing,Jiangsu 211000)

机构地区：[1]河海大学公共管理学院,江苏南京211000

出　　处：《辽宁农业科学》2023年第5期72-75,共4页Liaoning Agricultural Sciences

摘　　要：乡村振兴战略能够促进特色农产品的发展,近年来,安徽省涡阳县苔干产业蓬勃发展,对农民增收、特色产业赋能乡村振兴发挥着重要作用。基于笔者在涡阳县的生活与调研经历,分析苔干产业的发展现状,指出其存在生产一体化程度与加工水平有待提升、品牌建设力度不足、营销渠道缺乏创新等问题,并提出通过建立营养循环的空间关系、推动产业转型、形成政研企农合力、创新营销方式与提升苔干产品文化附加值等措施推动涡阳地区苔干产业的健康绿色可持续发展。The strategy of rural revitalization can promote the development of characteristic agricultural products.In recent years,the mount jelly vegetable industry in Guoyang County,Anhui Province has developed vigorously,playing an important role in increasing farmers'income and empowering rural revitalization with characteristic industries.Based on my actual life and research experience in Guoyang County,the problems in industrial development include the degree of production integration and processing level to be improved,insufficient brand building,and lack of innovation in marketing channels.It is proposed to promote the healthy,green and sustainable development of dried moss industry in Guoyang area by establishing the spatial relationship of nutrient cycle,promoting industrial transformation,forming government-research-enterprise-agricultural cooperation,innovating marketing methods,and enhancing the cultural added value of dried moss products.

关 键 词：乡村振兴 苔干产业 特色农产品 现状及对策 

分 类 号：F326.5[经济管理—产业经济]