艺术设计中的色彩情绪效应与表现  

The Psychological Effect and Expression of Color in Art Design

作　　者：卞京[1] Bian Jing(School of Design&Innovation,China Academy of Art)

机构地区：[1]中国美术学院创新设计学院

出　　处：《色彩》2023年第9期128-131,共4页Fashion Color

摘　　要：本文从色彩心理学的角度,探讨了色彩在艺术设计中的情绪效应与表现。研究介绍了色彩的隐性象征、情绪特征和生理心理影响,分析了色彩对人们情感和认知的作用。同时,研究深入探讨了色彩在艺术设计中的应用策略,涉及包装设计、装修设计、产品设计和艺术创作等方面,说明了如何运用色彩的情绪效应来提高设计美感和感染力,希望研究内容能够给相关从业人员带来一定启发。From the perspective of color psychology,this paper discusses the emotional effect and performance of color in art design.The study introduces the implicit symbolism,emotional characteristics and physiological and psychological effects of color,and analyzes the role of color on people's emotions and cognition.At the same time,the research deeply discusses the application strategy of color in art design,involving packaging design,decoration design,product design and artistic creation,etc.,and explains how to use the emotional effect of color to improve the beauty and appeal of design,hoping that the research content can bring certain inspiration to relevant practitioners.

关 键 词：艺术设计 色彩情绪效应 家居环境 包装设计 

分 类 号：J506.3[艺术—艺术设计]