人工智能与印刷出版业的深度融合与战略探索  

Deep Integration and Strategic Exploration of Artificial Intelligence in the Printing and Publishing Industry

作　　者：周长城 ZHOU Changcheng(School of Journalism and Communication,Tsinghua University)

机构地区：[1]清华大学新闻与传播学院

出　　处：《印刷文化（中英文）》2023年第3期156-163,共8页Print Culture

摘　　要：在人工智能技术的推动下,印刷出版业正在经历着深刻的变革,在逐步迈进更加智能、智慧的出版时代的同时,蕴含着更为广阔的发展前景。通过人工智能,印刷出版业实现了内容创作与编辑校对的智能化,同时构建了现代化的发行、物流、仓储与销售流程体系。本文从全局性视角分析了人工智能与印刷出版业的交叉关系,揭示了印刷出版业与人工智能技术交叉融合过程中的实践路径和存在的现实困境,并提出了具有针对性的策略建议,以期为印刷出版业在关键转型期提供参考和启示,助力印刷出版业在科技与文化的交汇处寻找到新的发展方向。With the advancement of artificial intelligence(AI) technology, the printing and publishing industry is undergoing significant changes that are making it more intelligent as a whole and opening up more possibilities for its future development. AI enables intelligent content creation, editing and proofre ading for the publishing industry. Additionally, advancements in technology have modernized distribution, logistics, warehousing and sales systems. This paper provides an overview of the relationship between AI and the publishing industry, highlighting their integration and the challenges encountered during this process. Based on this analysis, the paper suggests targeted measures to help the publishing industry thrive during this critical period of transformation and discover new directions for development at the intersection of technology and culture.

关 键 词：印刷出版 人工智能 技术挑战 内容生成 编辑校对 

分 类 号：TP18[自动化与计算机技术—控制理论与控制工程] TS80[自动化与计算机技术—控制科学与工程]