探索“你的Book 我买单”借阅服务新模式——以长沙市图书馆为例  

Explore the New Borrowing Service Mode of "I'll Pay for Your Books"——Taking Changsha Library as an Example

作　　者：奉永桃[1] 徐佳[1] Feng Yongtao;Xu Jia

机构地区：[1]长沙市图书馆

出　　处：《兰台世界》2023年第11期112-114,共3页Lantai World

摘　　要：文章介绍长沙市图书馆开展的“你的Book我买单”活动中存在的书店管理难度增大、图书馆主体地位弱化、读者体验感下降等问题,分析通过引入“摆摊”模式来提高活动效益,并提出“摆摊”获得的保障图书质量、利用活动提高图书馆知晓率、精准把握用户需求、多方联动等经验与启示。This paper introduces the problems existing in the "I'll Pay for Your Books" activity carried out by Changsha Library,such as the increasing difficulty of bookstore management,the weakening of the main position of the library,and the decline of the sense of experience of readers.It analyzes the exploration of improving the efficiency of activities by introducing the "stall" mode,and puts forward the experience and enlightenment gained from "stall",such as ensuring the quality of books,using activities to improve the popularity of the library,accurately grasping the needs of users,and multi linkage.

关 键 词：读者决策采购 个性化借阅 摆摊 借阅服务 

分 类 号：G253[文化科学—图书馆学]