盐城渔耕文化与乡村旅游融合发展策略  

Integration Development Path of Yancheng Fishing and Farming Culture and Rural Tourism

作　　者：朱飞[1] ZHU Fei(Business School,Yancheng Polytechnic College,Yancheng 224005,Jiangsu,China)

机构地区：[1]盐城工业职业技术学院商学院,江苏盐城224005

出　　处：《江苏经贸职业技术学院学报》2023年第6期14-16,共3页Journal of Jiangsu Institute of Commerce

基　　金：2022年度盐城市政府社会科学基金项目立项课题“盐城渔耕文化与乡村旅游融合发展路径探析”(22skC126);江苏省“青蓝工程”优秀青年骨干教师项目资助(苏教师函〔2022〕29号)。

摘　　要：抓住乡村振兴战略契机,深入挖掘和充分利用渔耕文化资源,悉心打造渔耕文化旅游精品,对盐城市具有极其重要的意义。推动盐城渔旅深入融合发展,既是盐城渔耕文化活化传承的重要方式,也是盐城乡村旅游业高质量发展、打造文旅消费新热点的重要途径。根据盐城渔耕文化旅游发展目标,设计渔耕文化旅游产品,提出相应的保障措施。Seizing the strategic opportunity of rural revitalization,deeply exploring and fully utilizing fishing and farming cultural resources,and meticulously creating high-quality fishing and farming cultural tourism products are of great significance for Yancheng City.Promoting the deep integration and development of Yancheng s fishing and tourism is not only an important way to activate and inherit Yancheng s fishing and farming culture,but also an important way to promote the high-quality development of Yancheng’rural tourism industry and create a new hot spot for cultural and tourism consumption.According to the development goals of Yancheng fishing and farming culture tourism,this paper designs fishing and farming culture tourism products,and proposes corresponding guarantee measures.

关 键 词：渔耕文化 乡村旅游 融合发展 盐城 

分 类 号：F592.7[经济管理—旅游管理]