浅谈视觉动力在形态语义中的设计研究  

On the Design of Visual Power in Morphology and Semantics

作　　者：卢菲菲[1] 赵洪伟 LU Feifei;ZHAO Hongwei(Changchun University of Technology,Changchun 130022,China)

机构地区：[1]长春理工大学,吉林长春130022

出　　处：《鞋类工艺与设计》2023年第24期130-132,共3页SHOES TECHNOLOGY AND DESIGN

摘　　要：形态设计的核心要点是通过量化的思维来体现产品功能、结构、寓意等,即产品形态应体现功能操作方式、言明使用对象,甚至表现内部原理结构;通过研究视觉动力理论,总结出人类视觉系统在工作时所形成某种客观机制,并将这些原理机制运用到形态语义中,从而提升设计的科学性和合理性,让用户在使用产品前,从形态中获取产品的功能操作、原理机制、内部结构等,从而减少用户对于产品的学习成本。The core point of form design is to reflect the product's function,structure,and meaning through quantitative thinking,that is,the product form should reflect the functional operation mode,state the object of use,and even express the internal principle structure;By studying the theory of visual dynamics,we have summarized some objective mechanisms formed by the human visual system during its operation,and applied these objective mechanisms to morphological semantics,thereby enhancing the scientific and rational design.Users can obtain the functional operations,principle mechanisms,internal structures,etc.of the product from the form before using it,thereby reducing the learning cost for users about the product.

关 键 词：视觉动力 产品形态 视觉设计 

分 类 号：TB472[一般工业技术—工业设计]