基于用户需求的大学图书馆地域文化阅读推广服务研究  

A Study on Reading Promotion Service of Regional Culture in University Libraries Based on Users’Needs

作　　者：李雅[1] 杨雨涵 LI Ya;YANG Yuhan(School of Society,Soochow University,Suzhou 215123,China)

机构地区：[1]苏州大学社会学院,江苏苏州215123

出　　处：《晋图学刊》2023年第6期16-27,共12页Shanxi Library Journal

基　　金：国家社科基金一般项目“公共图书馆地域文化阅读推广研究”(项目编号:23BTQ002)。

摘　　要：大学生是一个地区内最具活力的群体。大学图书馆可以发挥自身优势,为大学生提供贴近需求的地域文化阅读推广服务。旨在建立在校大学生与就读大学所在地的地域文化的联系,为大学图书馆举办相关阅读推广活动提供更多参考。以“双一流”综合类高校大学图书馆推行的地域文化阅读推广活动为分析样本,以大学图书馆官网和公众号作为数据源,辅以网络问卷,获取在校大学生对大学所在地地域文化的了解程度以及对相关阅读推广活动的举办意见。结合调查结果,本文提出挖掘地域特色、贴近学生需求、拓展活动空间以及建设地域文化推广人队伍等发展意见。University students are the most dynamic groups in a region.University libraries can fully take the advantages of their own to provide with regional cultural reading promotion services which are close to their needs.This paper aims to establish a connection between university students and the regional culture where the university locates,and to provide more reference for university libraries to organize reading promotion activities.This paper takes the regional cultural reading promotion activities organized by“Double First-Class”comprehensive universities as samples,and uses the official websites and official WeChat media platform accounts of the university library as data sources,using an online questionnaire as supplement to obtain the university students’knowledge of regional culture and their opinions of the relevant reading promotion activities.Based on the results,this paper puts forward development suggestions such as excavating regional characteristics,getting closer to students’needs,expanding activity space,and building up teams of regional culture promoters.

关 键 词：地域文化 阅读推广 用户需求 大学图书馆 

分 类 号：G252.1[文化科学—图书馆学]