行业协会商会参与共同富裕的政府助推策略分析  

Analysis of Government’s Nudge Strategies for Business Associations Participating in the Common Prosperity

作　　者：周俊[1] Zhou Jun

机构地区：[1]浙江工商大学英贤慈善学院

出　　处：《治理研究》2023年第6期130-141,160,共13页Governance Studies

基　　金：国家社会科学基金项目“脱钩后行业协会商会与政府的合作共治研究”(编号:20BZZ070)。

摘　　要：行业协会商会既能够推动经济高质量发展,又能够促进社会共享发展成果,在推动共同富裕中具有重要作用。基于助推理论建立“简化-吸引力-社会性”分析框架,对114份政策文本进行分析发现,启动、凸显、结构化复合选择和规范等四种助推工具已为政府所采用,但其广度和深度仍然需要拓展;默认选项、自我形象、承诺等助推工具在政策文本中尚没有明显体现,其作用有待挖掘。为进一步促进行业协会商会参与共同富裕,需要加强对助推工具的设计和应用。Business associations can not only promote high-quality economic development,but also promote social sharing of development achievements,playing an important role in promoting common prosperity.Based on the Nudge Theory,the“Simplification-Attractiveness-Sociality”framework was established,and the analysis on 114 national and provincial policies indicated that four nudge strategies,including Priming,Salience,Structured Composite Choices,and Norms,have been applied,but their breadth and depth need to be expanded.The roles of nudge strategies such as Default,Ego,and Commitment have not been covered in the policy texts.To promote the participation of business associations in Common Prosperity,governments need to strengthen the design and application of nudging policy tools.

关 键 词：行业协会商会 共同富裕 助推策略 政策文本 

分 类 号：C916[经济管理]