新市场环境下剧院管理标准化体系建设研究  

Research on Construction of Standardized Theater Management System in the New Market Environment

作　　者：于跃 YU Yue(Changzhou Poly Grand Theater Management Co.,Ltd.)

机构地区：[1]常州市保利大剧院管理有限公司

出　　处：《中国标准化》2024年第2期100-102,135,共4页China Standardization

摘　　要：随着新市场环境的不断发展和变化,剧院管理标准化体系建设变得尤为重要。建立标准化体系可以提高剧院的管理效率、优化资源配置、提升服务质量,进而增强剧院的竞争力和可持续发展能力。本文旨在探讨在新市场环境下建立剧院管理标准化体系的必要性,并提出相应的建设方案。通过深入研究剧院管理的特点和现状并结合实际案例,来分析新市场环境下的需求和变化,提出了一套具体的管理标准化体系建设方案。希望通过建立和实施这一标准化体系,提高剧院资源的配置能力,变资源优势为产业优势,有利于在未来更好地适应新市场环境。With the continuous development and changes of the new market environment,the construction of a standardization system for theater management has become particularly important.Establishing a standardization system can improve the management efficiency of theaters,optimize resource allocation,improve service quality,and thereby enhance the competitiveness and sustainable development ability of theaters.This article aims to explore the necessity of establishing a standardization system for theater management in the new market environment and propose corresponding construction plans.Through in-depth research on the characteristics and current situation of theater management with the combination of practical cases,it analyzes the needs and changes in the new market environment,and proposes a specific construction plan for the standardization management system.It is expected to establish and implement this standardization system to improve the allocation capacity of theater resources,transform resource advantages into industrial advantages,and better adapt to the new market environment in the future.

关 键 词：剧院管理 标准化体系 新市场环境 管理效率 服务质量 

分 类 号：F203[经济管理—国民经济] J892.4[艺术—戏剧戏曲]