毛泽东舆论思想的内涵、特色及启示  

Connotation,Feature and Inspiration of Mao Zedong Thoughts on Public Opinion

作　　者：丁柏铨[1] Ding Boquan

机构地区：[1]南京大学新闻传播学院,江苏南京210023

出　　处：《传媒观察》2023年第12期16-27,共12页Media Observer

摘　　要：毛泽东舆论思想,既涉及中国共产党领导人民群众在为推翻三座大山压迫、夺取政权所进行的长期斗争中的舆论工作,又涉及新中国成立后维护人民政权、发展经济、提高人民生活水平和推进现代化建设进程中的舆论工作,内涵极其丰富。毛泽东舆论思想,对马克思、恩格斯、列宁等经典作家的马克思主义新闻观有所继承,在此基础上,在中国的国情条件下,结合所处时代的特点,又有所创新、有所发展,并彰显了其鲜明特色。今天,我国处于中国特色社会主义新时代,和毛泽东舆论思想形成的时代相比已经发生了很大变化,但是毛泽东舆论思想仍然体现出强大的生命力。其中包含的根本性的宗旨、支撑性的思想理论,必须坚守的相应重要原则、方针、主张,必须具备的优良文风和必须实行的工作方法等依然适用,和其他相关内容一起,对现实的舆论工作有着深刻的启示。Mao Zedong Thoughts on public opinion not only encompasses the Communist Party of China's(CPC)efforts in the protracted struggle to overthrow the oppression of the three mountains and seize power but also includes the work on public opinion during the subsequent periods of safeguarding political power,economic development,improving living standards,and promoting modernization after the establishment of the People's Republic of China.It is remarkably rich in connotation.Mao Zedong thoughts on public opinion inherits the Marxist journalistic perspectives of seminal figures like Marx,Engels,and Lenin.Building upon this foundation and adapting to China's national conditions within the context of the times,it has demonstrated innovation and development,revealing distinctive characteristics.In the contemporary era of Socialism with Chinese characteristics,marked by significant changes from the period when Mao Zedong thoughts on public opinion was formulated,it still exhibits substantial vitality.Despite the profound transformations in China's socio-political landscape,Mao Zedong thoughts on public opinion continues to offer enduring relevance.Its fundamental purpose,supporting ideology and theory,essential principles,and propositions that must be adhered to,along with its excellent writing style and imperative working methods,remain applicable.Together with other relevant contents,Mao Zedong thoughts on public opinion provides profound insights and guidance for contemporary public opinion work.

关 键 词：毛泽东 舆论思想 内涵 特色 启示 

分 类 号：G21[文化科学—新闻学] G206