民族体育文化产业赋能乡村振兴思考  

National Sports and Culture Industry Empowering Rural Revitalization

作　　者：伍艺昭 吕万刚[2,3] WU Yi-zhao;LV Wan-gang(Graduate Department,Wuhan Sports University,Wuhan 430079,China;Offi ce for the Party Affairs and the Governance,Wuhan Sports University,Wuhan 430079,China;Hubei Sports Industry Research Center,Wuhan 430079,China)

机构地区：[1]武汉体育学院研究生院,武汉430079 [2]武汉体育学院党政办,武汉430079 [3]湖北体育产业研究中心,武汉430079

出　　处：《体育文化导刊》2024年第2期82-87,共6页Sports Culture Guide

基　　金：国家社会科学基金重点项目(23ATY003);湖北省体育总会政策研究课题(2022A002)。

摘　　要：运用文献资料、逻辑分析等方法,探讨民族体育文化产业赋能乡村振兴的价值、实践逻辑,并提出赋能进路。价值:助推乡村产业兴旺,彰显民族文化自信,促进社会共同富裕,推进城乡协调发展。实践逻辑:以资源禀赋为重要依托,以政策导向为有效保障,以人民幸福为内核动力。赋能进路:强化创新引领,激活新动能;促进协调发展,优化新格局;坚持绿色生态,擦亮新底色;聚焦多维开放,增添新活力;践行共享理念,释放新潜能。By using the methods of literature review and logical analysis,this paper discussed the value and practical logic of national sports culture industry empowering rural revitalization,and put forward the empowerment path.Value:It promotes the prosperity of rural industries,manifests the self-confidence of national culture,promotes the common prosperity of society,and promotes the coordinated development of urban and rural areas.Practical logic:It should take resource endowment as an important support,policy guidance as an effective guarantee,and people's happiness as the core driving force.Path:We should strengthen innovation-driven development to activate new growth drivers,promote coordinated development and improve the new pattern,stick to the green ecology to polish the new background color,focus on multi-dimensional opening-up to add new vitality,and practice the concept of sharing to release new potential.

关 键 词：体育经济 民族体育文化产业 乡村振兴 

分 类 号：G812[文化科学—体育学]