红色文化融入高校图书馆阅读推广的路径探析  

Path Analysis of Red Culture into University Library Reading Promotion

作　　者：史健[1] SHI Jian(Library,Qingdao Agricultural University,Qingdao 266109,China)

机构地区：[1]青岛农业大学图书馆,山东青岛266109

出　　处：《青岛农业大学学报（社会科学版）》2024年第1期132-135,共4页Journal of Qingdao Agricultural University(Social Science)

基　　金：2023年度山东省艺术科学重点课题(L2023Z04190893);青岛农业大学2022年度思想政治教育课题(QNSZ2022058)。

摘　　要：通过红色文化与高校图书馆阅读推广的关系为出发点,阐述了红色文化融入高校图书馆阅读推广的理论与现实状况所面临的发展瓶颈,呈现了几种红色文化融入高校图书馆阅读推广的路径:联合多元化服务主体,深度挖掘红色文化的内容;开展精品阅读推广活动,打造不同的体验感;拓宽阅读推广渠道的覆盖面,树立红色文化的认同感。建立高校图书馆红色文化阅读推广路径的反馈与评价机制,加强与读者的双向交流与沟通,增强读者对红色文化阅读推广的黏性,不断提升高校图书馆的服务能力,优化服务方式。Based on the relationship between red culture and the reading promotion of university library,this paper expounds the development bottleneck faced by the integration of red culture into the reading promotion of university library.The following ways to integrate the red culture into the reading promotion of University Library have been presented:to unite diversified service subjects,to dig deeply into the content of the red culture,to carry out high-quality reading promotion activities,to create different feelings of experience,to broaden the coverage of reading promotion channels,and to establish a sense of identity of red culture.University libraries should establish the feedback and evaluation mechanism of the red culture reading promotion path,strengthen the two-way communication with readers,enhance the readers'stickiness to the red culture reading promotion,constantly improve the service capacity and optimize the service mode.

关 键 词：红色文化 高校图书馆 阅读推广 路径探析 

分 类 号：G258.6[文化科学—图书馆学] G252.17