智能产品创新中物联网平台转移支付与政府补贴策略研究  

Research on transfer payment of internet of things platform and government subsidy strategies in smart product innovation

作　　者：李秀峰 李波[1] 李勇建[2] LI Xiufeng;LI Bo;LI Yongjian(College of Management and Economics,Tianjin University,Tianjin 300072,China;Business School,Nankai University,Tianjin 300071,China)

机构地区：[1]天津大学管理与经济学部,天津300072 [2]南开大学商学院,天津300071

出　　处：《系统工程理论与实践》2024年第1期356-371,共16页Systems Engineering-Theory & Practice

基　　金：国家社科基金重大项目(21&ZD102)。

摘　　要：近年来,在物联网(internet of things, IoT)平台商业带动和各级政府政策支持下,制造业智能化和数字化转型进程加快.制造商通过接入IoT平台,借助平台提供的基础设施开展智能产品的研发和生产,进而为消费者提供智能化产品和服务.在一个由政府、IoT平台和设备制造商组成的系统中,通过构建博弈论分析模型,研究了制造商智能产品创新决策、平台转移支付及政府补贴间的相互作用.研究表明:1)政府不提供补贴时,平台根据智能产品交叉销售水平和制造商的研发成本效率调整佣金率和转移支付的大小以激励制造商创新,进而获取更高的市场收益. 2)政府提供补贴时,政府补贴设备制造商或补贴消费者对智能产品创新具有相同的促进作用.而当智能产品研发成本较大时,政府的补贴不足以充分激励制造商扩大智能产品生产,平台转移支付可以加强政府补贴的正向作用. 3)在促进制造商的智能化创新和提升智能产品市场需求方面,政府补贴相比平台转移支付带来的经济效益更加显著.本文研究明确了IoT平台和政府推进制造商智能产品创新升级的赋能机制,可为企业数字化转型、平台转移支付和政府政策制定提供建设性的决策参考.In recent years,driven by the commercialization of internet of things(IoT)platforms and support from governments at all levels,the process of intelligent and digital transformation in the manufacturing industry has accelerated.Manufacturers are utilizing IoT platforms to develop and produce smart products,providing consumers with smart products and services.Through game theory analysis,the study found that when the government does not provide subsidies,IoT platforms adjust commission rates and transfer payments to incentivize manufacturers to innovate and yield higher market returns.When the government provides subsidies,these sub-sidies have a similar effect on promoting smart product innovation for equipment manufacturers or consumers.However,when research and development costs are high,government subsidies may not be sufficient to fully incentivize manufacturers to expand smart product production,and platform transfer payments can strengthen the positive effect of government subsidies.Ad-ditionally,government subsidies have shown to bring more pronounced economic benefits in promoting manufacturer innovation and increasing market demand for smart products compared to platform transfer payments.This research provides constructive insights for enterprise digital transformation,platform transfer payments,and government policy formulation.

关 键 词：智能产品 物联网平台 设备制造商 转移支付 政府补贴 

分 类 号：F426[经济管理—产业经济]