上海美影厂经典动画IP在国潮服装中的应用价值分析  

Analysis of the Application Value of Classic Animation IPs from Shanghai Animation Film Studio in National Trend Clothing

作　　者：江钰涵 杨嵋[1] JIANG Yuhan;YANG Mei(College of Sericulture,Textile and Biomass Sciences,Southwest University,Chongqing 400715,China)

机构地区：[1]西南大学蚕桑纺织与生物质科学学院,重庆400715

出　　处：《西部皮革》2024年第4期78-81,共4页West Leather

摘　　要：随着国潮文化兴起,上海美影厂经典动画IP逐渐成为艺术设计新的灵感来源,受到服装领域和时尚圈的青睐。文章以上海美影厂经典动画IP为切入点,分析国潮服装与经典动画IP结合的适配性与应用现状,探讨上海美影厂经典动画IP在国潮服装中的应用价值。以期推动国潮服装的多元化发展,为传统文化的传承和活化提供更多空间和可能。With the rise of national trend culture,the classic animation IPs from Shanghai Animation Film Studio have gradually become a new source of inspiration for artistic design,garnering favor in the realm of fashion and clothing.This article takes the classic animation IPs from Shanghai Animation Film Studio as its point of entry,analyzing the compatibility and current application status of national trend clothing with classic animation IPs,exploring the application value of classic animation IPs from Shanghai Animation Film Studio in national trend clothing.The aim is to promote the diverse development of national trend clothing,providing more space and opportunities for the inheritance and revitalization of traditional culture.

关 键 词：上海美影厂经典动画IP 国潮服装 应用价值 

分 类 号：TS941.2[轻工技术与工程—服装设计与工程]