中国省域旅游竞争力与旅游网络关注度空间错位研究  

Spatial Mismatch between Tourism Competitiveness and Tourism Network Attention at Provincial Level in China

作　　者：王兆峰[1] 汤桂林 WANG Zhaofeng;TANG Guilin(College of Tourism,Hunan Normal University,Changsha 410081,China)

机构地区：[1]湖南师范大学旅游学院,湖南长沙410081

出　　处：《地理与地理信息科学》2024年第2期142-150,共9页Geography and Geo-Information Science

基　　金：国家自然科学基金项目(41771162)。

摘　　要：正确把握中国省域旅游竞争力与旅游网络关注度的错位关系,对推动区域旅游高质量发展大有裨益。基于新发展理念构建旅游竞争力评价指标体系,采用重力模型、空间错位指数综合考察2011—2020年中国省域旅游竞争力与旅游网络关注度的空间错位特征及影响因素。结果表明:①研究期内中国省域旅游竞争力与旅游网络关注度均呈增长趋势且具有明显的空间分异性,旅游竞争力重心呈集聚分布态势,旅游网络关注度重心则随时间波动变化,大致位于旅游竞争力重心的西南方向;②中国省域旅游竞争力与旅游网络关注度空间错位格局由东至西呈现出正向错位向负向错位逐渐过渡的分布特征,正向高错位区由东部沿海省域向中部省域延伸,负向高错位区主要分布在西部特色旅游地与热门网红城市;③旅游资源禀赋、经济社会发展、政府政策导向、网络环境等多种因素综合作用促成旅游竞争力与旅游网络关注度的空间错位格局。Correctly understanding the mismatched relationship between tourism competitiveness and tourism network attention at provincial level in China is of great significance for promoting the high-quality development of regional tourism.On the basis of using the new development concept to construct a tourism competitiveness index system,the spatial gravity model and spatial mismatch index method were adopted to systematically analyze the spatio-temporal pattern,spatial mismatch characteristics,and influencing factors of provincial tourism competitiveness and tourism network attention in China from 2011 to 2020.It is found as follows.①From 2011 to 2020,the provincial tourism competitiveness and tourism network attention in China showed an overall growth trend and obvious spatial differentiation.The center of gravity of tourism competitiveness showed concentrated distribution.The center of gravity of tourism network attention was located in the southwest of the center of gravity of tourism competitiveness,and fluctuated significantly with time.②In terms of mismatch characteristics,it generally presents the distribution characteristics of"positive mismatch-negative mismatch"from east to west.The positive high mismatch areas are concentrated in eastern coastal provinces such as Zhejiang,Shandong and Guangdong,and then gradually extend to central provinces such as Hubei,Jiangxi and Hunan.The negative high mismatch areas are mainly distributed in western characteristic tourist destinations and popular online celebrity cities.③The comprehensive effects of tourism resource endowment,social and economic development,policy support,network environment and other factors contribute to the spatial mismatch of tourism competitiveness and tourism network attention.

关 键 词：旅游竞争力 旅游网络关注度 空间错位 旅游高质量发展 

分 类 号：F592[经济管理—旅游管理]