RTAs数字知识产权规则深度对数字内容贸易的影响:基于数字内容App层面数据分析  

Impact of the RTAs digital intellectual property rules on digital content trade:Based on the digital content App level data

作　　者：周念利[1] 王达 吴希贤 ZHOU Nianli;WANG Da;WU Xixian(China Institute for WTO Studies,UIBE,Beijing 100029,China)

机构地区：[1]对外经济贸易大学中国WTO研究院,北京100029

出　　处：《中国软科学》2024年第3期139-150,共12页China Soft Science

基　　金：国家社会科学基金重点项目(22AGJ008);教育部人文社会科学重点研究基地重大项目(22JJD790010);对外经济贸易大学中央高校基本科研业务费专项资金项目(CXTD14-02);对外经济贸易大学国家(北京)对外开放研究院智库科研团队专项经费项目(2023TD01)。

摘　　要：基于“频注法”对涉及全球18个出口经济体与45个进口经济体的RTAs数字知识产权规则深度进行测算,并结合data.ai数据库对2014—2020年全球主要经济体之间双边数字内容App贸易数据进行清洗整理。在此基础上,使用扩展的贸易引力模型对RTAs数字知识产权规则对数字内容App贸易的影响及其作用机制进行实证检验。研究发现,RTAs框架下数字知识产权规则深度提升会显著促进双边数字内容App出口,并且不同类别的数字知识产权规则对双边数字内容App贸易的影响存在异质性,数字版权条款、数字商标权条款和数字知识产权执法条款均会对双边数字内容App出口产生了显著的促进作用,但数字技术保护条款的影响并不显著。RTAs数字知识产权规则能对大规模企业数字内容App出口产生显著的促进作用,但对小企业的出口促进作用并不显著。RTAs数字知识产权规则通过“降低贸易成本”以及“激发产品创新”促进数字内容App贸易的机制也得到了验证。This article is based on the“frequency injection method”to calculate the depth of RTAs digital intellectual property rules involving 18 export economies and 45 import economies worldwide,and then combined with the data.ai database to clean and organize bilateral digital content App trade data between major global economies from 2014 to 2020.On this basis,an extended trade gravity model is used to empirically test the impact and mechanism of RTAs digital intellectual property rules on digital content App trade.Research has found that the digital intellectual property rules under the RTAs framework significantly promotes the export of bilateral digital content Apps,and there is heterogeneity in the impact of different types of digital intellectual property rules on bilateral digital content App trade.Digital copyright clauses,digital trademark clauses,and digital intellectual property enforcement clauses all have a significant promoting effect on the export of bilateral digital content Apps,but the impact of digital technology protection clauses is not significant.The RTAs digital intellectual property rules can have a significant promoting effect on the export of large-scale enterprises’digital content Apps,but their promoting effect on the export of small enterprises is not significant.The RTAs digital intellectual property rules have also been validated in promoting the trade of digital content Apps by reducing trade costs and stimulating product innovation.

关 键 词：RTAs 数字知识产权规则 数字内容贸易 

分 类 号：F744[经济管理—国际贸易]