论基于汉代漆器情感化的文创产品设计  

On Cultural and Creative Design based on Han Dynasty Lacquerware Emotion

作　　者：张峰鑫 Zhang Fengxin

机构地区：[1]不详

出　　处：《景德镇陶瓷》2024年第1期53-55,共3页Jingdezhen Ceramics

摘　　要：汉代漆器造就了中华文明的民族情感,彰显着礼仪之邦的文化创造,是两汉情感文化的体现。针对当下文创产品设计的趋同化现象,指出文创产品中融入情感化设计的必要性,以满足人们的文化和精神需求。通过情感化设计的三个层面分析汉代漆器,阐明汉代漆器具有物精器美、物以致用以及以物传情的特点,并从中总结文创产品情感化的设计方法,实现人与物之间的情感关联。现代文创产品设计应增强情感表达,迎合人们的情感需求,弥补现代文创产品中的情感化与文化语境的缺失,指导现代文创产品的发展。Han Dynasty lacquerware created the national emotion of Chinese civilization,demonstrated the cultural creation of the country of etiquette,and was the embodiment of the emotional culture of the two Han Dynasties.Given the convergence phenomenon of current merchandise product design,it is pointed out that it is necessary to incorporate emotional design into cultural and creative products to meet people's cultural and spiritual needs.Through the analysis of Han Dynasty lacquerware from three levels of emotional design,it is explained that it has the characteristics of material essence,practical use of objects,and emotional communication with objects,and summarizes the related emotional design methods to achieve emotional connection between people and objects.Modern cultural and creative product design should enhance emotional expression,cater to people's emotional needs,make up for the lack of emotional and cultural context,and guide their development.

关 键 词：汉代漆器 情感化 文创产品设计 

分 类 号：TB472[一般工业技术—工业设计] K876.7[历史地理—考古学及博物馆学] K234[历史地理—历史学]