宠物产业一站式外卖服务平台可行性研究分析  

Feasibility Study and Analysis of One-stop Take-out Service Platform for Pet Industry

作　　者：姚紫畅 王一妃 王雪婷 邹欣彤 田源[1] YAO Zichang;WANG Yifei;WANG Xueting;ZOU Xintong;TIAN Yuan(International Business School,Shenyang Normal University,Shenyang Liaoniang 110034,China)

机构地区：[1]沈阳师范大学国际商学院,辽宁沈阳110034

出　　处：《现代畜牧科技》2024年第4期118-120,共3页Modern Animal Husbandry Science & Technology

基　　金：2023年沈阳师范大学大学生创新创业训练项目:“给你“宠”爱——宠物产业一站式外卖服务平台”结题论文(项目编号:202318228)。

摘　　要：本研究探讨宠物产业一站式外卖服务平台的可行性。随着宠物市场的快速发展,宠物主人对于用品和食品的需求增加,因此开发多功能一体化的外卖服务平台具有市场价值和社会意义。该文首先分析市场现状和发展趋势,然后通过市场调研和数据分析,研究宠物主人对外卖服务的需求和偏好,以及宠物医院和商家的合作意愿和模式。在此基础上,进一步研究该平台的商业模式、技术实现、物流配送、安全保障等方面的可行性。结果表明,该平台具有较高的可行性和市场前景,可以为宠物主人、商家和宠物医院带来多方面的好处和便利。This study explores the feasibility of a one-stop takeaway service platform for the pet industry.With the rapid development of the pet market,pet owners'demand for supplies and food increases,so the development of a multifunctional integrated takeaway service platform has market value and social significance.The thesisfirst analyzes the current situation and development trend of the market,and then through market research and data analysis.It studies the demand and preference of pet owners for takeaway services,as well as the willingness and mode of cooperation between pet hospitals and merchants.On this basis,the feasibility of the platform's business model,technical realization,logistics and distribution,and security is further studied.The results show that the platform has high feasibility and market prospect,and can bring multiple benefits and convenience to pet owners,merchants and pet hospitals.

关 键 词：宠物 科技 外卖 物流 数据分析 

分 类 号：F719[经济管理—产业经济]