动态标志设计在数字媒介语境下的探索研究  

Exploration and Research on Dynamic Logo Design in the Context of Digital Media

作　　者：黄学道 HUANG Xuedao(Weifang University of Science and Technology,Weifang 262700,China)

机构地区：[1]潍坊科技学院,山东潍坊262700

出　　处：《鞋类工艺与设计》2024年第7期112-114,共3页SHOES TECHNOLOGY AND DESIGN

摘　　要：动态标志设计在数字媒介语境下的研究具有重要意义。随着新媒体时代的发展,标志设计不再局限于静态的二维形式,而是朝着更具动态性和多维特征的方向发展。本文将探讨动态标志设计的概述、在数字媒介时代的重要性、设计原则,以及结合新媒体技术的研究。通过对这些内容的深入分析,可以更好地了解数字媒体背景下动态标志设计的现状和发展趋势。The research on dynamic logo design in the context of digital media is of great significance.With the development of the new media era,logo design is no longer limited to static two-dimensional forms,but is moving towards more dynamic and multi-dimensional features.This article will explore an overview of dynamic logo design,its importance in the digital media era,design principles,and research combining new media technologies.Through in-depth analysis of these contents,we can better understand the current situation and development trends of dynamic logo design in the context of digital media.

关 键 词：动态标志设计 数字媒介 新媒体技术 

分 类 号：J524.4[艺术—艺术设计]