未来数字文明:文化元宇宙的创造要素与价值生成  

Future Digital Civilization:Creative Elements and Value Generation of Cultural Metaverse

作　　者：张铮[1] 刘晨旭 ZHANG Zheng;LIU Chenxu

机构地区：[1]清华大学新闻与传播学院

出　　处：《东南学术》2024年第3期214-225,248,共13页Southeast Academic Research

基　　金：国家社会科学基金艺术学项目“新型数字文化消费对Z世代生活方式的影响研究”(项目编号:22BH156)。

摘　　要：文化元宇宙将文化资源与数字技术有机融合,在虚实共生中为用户提供沉浸式文化体验,满足用户多样化的精神需求。元宇宙原住民以数字化身的方式展现数字身份,在泛游戏化的空间场景和有文化共通感的交往场景中深度沉浸,并参与文化内容数字资源银行在生产传播、开放共创、资产培育等方面的重构,这一过程生成了以新内容为代表的文化价值。作为技术平台的文化元宇宙与其创造要素——人、场景与内容之间存在着多重连接,后现象学技术哲学视角下的具身关系、解释关系、他异关系和背景关系可以很好地解释这种连接。同时,这种多要素融合与多价值交织体现着钱学森提出的有中国特色的“大成智慧”理念,真实反映着未来数字文明的创生过程。By organically integrating cultural resources with digital technology,cultural metaverse provides users with an immersive cultural experience in the symbiosis of virtual and real to meet the diversified spiritual needs of users.Metaverse natives reveal their digital identities in the form of digital avatars,they are deeply immersed in the pan-gamified spatial scene and the interaction scene with cultural common sense and participate in the reconstruction of the digital resource bank of cultural content in the aspects of production and communication,opening to co-create prosperity as well as asset cultivation,etc.This process generates cultural values represented by new content.There are multiple connections between cultural metaverse as a technology platform and its creative elementsman,scene and content,which can be well explained by embodiment relations,hermeneutic relations,alterity relations and background relations from the perspective of post-phenomenological philosophy of technology.At the same time,this multi-element integration and multi-value intertwining embodies the concept of“wisdom in cyberspace”with Chinese characteristics proposed by Qian Xuesen,truly reflecting the creation process of future digital civilization.

关 键 词：文化元宇宙 未来数字文明 大成智慧 

分 类 号：G122[文化科学] TP391.9[自动化与计算机技术—计算机应用技术]