茶文旅耦合协调发展分异及其影响因素——以云南省30个茶叶重点县为例  

A Study of the Differences in the Coupling and Coordinated Tea-Culture-Tourism Development and the Relevant Influencing Factors:The Case of 30 Key Tea-producing Counties in Yunnan Province

作　　者：吕宛青[1] 肖钊富 LYU Wanqing;XIAO Zhaofu(School of Business Administration and Tourism Management,Yunnan University,Kunming 650091,China)

机构地区：[1]云南大学工商管理与旅游管理学院,云南昆明650091

出　　处：《云南民族大学学报（哲学社会科学版）》2024年第3期78-92,共15页Journal of Yunnan Minzu University(Philosophy and Social Sciences Edition)

基　　金：教育部人文社会科学研究项目“民族地区阻断规模性返贫长效机制的构建研究”(22YJA630060);云南省哲学社会科学规划项目“大滇西旅游环线线性旅游空间吸引力提升研究”(YB2022020);云南大学研究生科研创新基金项目“基于CRSS的农文旅融合赋能宜居宜业和美乡村建设的路径研究”(KC-23235881)阶段成果。

摘　　要：茶文旅协调发展是促进农文旅融合与乡村全面振兴的重要途径。基于云南30个茶叶重点县的茶文旅产业数据,对其发展水平、耦合协调度及影响因素进行实证研究,构建协调发展机制。研究表明:云南30个茶叶重点县的茶产业、文化产业、旅游产业发展水平存在显著差异,茶文旅产业综合发展排前6位的依次是景洪市、腾冲市、思茅区、澜沧县、勐海县、勐腊县;茶文旅三系统和三类双系统呈现不同耦合协调发展态势,其中,茶-文化-旅游三系统耦合协调度以濒临失调情况居多,但景洪市、腾冲市、思茅区、澜沧县达到了中级协调;旅客周转量、茶产业政策、茶叶专业合作社、规模以上文化产业企业等市场、政策、技术方面的因素对耦合协调发展有极大影响。据此,各县需因地制宜,实行差异化的茶文旅融合发展战略。The coordinated tea-culture-tourism development is an important way to promote the integration of agriculture,culture and tourism as well as the comprehensive rural revitalization.Based on the data from 30 key tea-producing counties in Yunnan,this study empirically analyzes the development level,the degree of coupling and coordination,and the influencing factors of the tea-culture-tourism industry,and constructs a mechanism for its coordinated development.The study shows that there are significant differences in the development levels of the tea industry,cultural industry,and tourism industry.The comprehensive development rankings of the tea-culture-tourism industry are Jinghong City,Tengchong City,Simao District,Lancang County,Menghai County,and Mengla County,respectively.The three industries of tea,culture and tourism,and the three categories of the dual industries exhibit varied development trends in their coupling and coordination.The former s degree of coupling and coordination in most cases is quite close to displacement,but Jinghong City,Tengchong City,Simao District,and Lancang County have all achieved an intermediate level of coordination.The market factors,policy factors,and technological factors such as the number of tourist turnovers,policies for tea industry,tea cooperatives,and large-scale cultural industry enterprises have a key impact on the coupling and coordinated development.Thus,each county should adopt a differentiated strategy for the integrated tea-culture-tourism development according to the local conditions.

关 键 词：茶文旅融合 发展测度 耦合协调 影响因素 云南茶叶重点县 

分 类 号：F327[经济管理—产业经济] F592.7[文化科学] G124