康县长坝镇运动康养小镇建设  

Study on the Construction of Sports and Health Town in Changba Town Kang County

作　　者：袁筱平[1] 卢辉[1] 朱琳 王晓玲 Yuan Xiao-ping;Lu Hui;Zhu Lin;Wang Xiao-ing(Longnan Teachers College,Chengxian Gansu 742500;Kangxian Culture,Sports,Radio and Television and Tourism Bureau,Kangxian Gansu 746500;Wudu District Culture,Sports,Radio and Television and Tourism Bureau,Wudu Gansu 746000)

机构地区：[1]陇南师范高等专科学校,甘肃成县742500 [2]甘肃省康县文体广电旅游局,甘肃康县746500 [3]甘肃省武都区文体广电旅游局,甘肃武都746000

出　　处：《河西学院学报》2024年第2期79-84,共6页Journal of Hexi University

基　　金：甘肃省陇南市社会科学研究一般项目“乡村振兴战略背景下陇南运动休闲特色小镇建设研究”(21LNSK06);甘肃省陇南市社会科学研究一般项目“乡村振兴视域下陇南体育健身休闲产业的推广与发展研究”(21LNSK11)。

摘　　要：康县长坝镇是我国第一批全国乡村旅游重点镇之一,也是“一带一路”美丽乡村论坛会址,是甘肃境内的康养富集地,具有丰富的文旅康养内涵。文章主要利用文献资料、访谈、实地考察等研究方法,结合我国当前运动休闲小镇建设基本政策和培育经验认为:康县长坝镇运动康养特色小镇建设,应该以“健康”为主题,辐射康县全域美丽乡村游为抓手,依托花桥旅游景区和青龙山冰雪运动基地,打造绿色山水户外运动品牌,将康县长坝镇建设成为集“运动康养、文化旅游、健身休闲、田园旅居、康复疗养、户外露营”等多功能于一体的“宜养、宜旅、宜居”康养小镇,为地方经济及体育、文旅、康养等产业的高质量融合发展提供参考和借鉴。Changba Town,located in Kangxian County,is recognized as one of China’s first national rural tourism key towns.It serves as the venue for the“Belt and Road”Beautiful Village Forum and is also designated as a health preservation en-richment area within Gansu Province.Changba Town boasts a wealth of cultural,tourism,and health preservation resources.This article employs research methods such as literature review,interviews,and field visits,and is informed by China’s current poli-cies and development experience in constructing sports and leisure towns.The strategies proposed aim to foster the development of Changba Town as a characteristic small town focused on sports and health preservation.The town’sconstruction should revolve around the theme of“health”extending the appeal of rural tourism throughout Kangxian County,with a particular emphasis on the Huaqiao tourist resort and the Qinglongshan ice and snow sports base.It is proposed to establish a green mountain and water outdoor sports brand and transform Changba Town into a“suitable for health preservation,travel,and residence”health preserva-tion small town,featuring multiple functions such as“sports and health preservation,cultural tourism,fitness and leisure,rural tourism,rehabilitation,and outdoor camping.”These strategies provide a reference for the high-quality integrated development of Changba Town.

关 键 词：康县长坝镇 运动康养 特色小镇 建设 

分 类 号：F719[经济管理—产业经济]