“产学研赛”四轮驱动高校文化产业管理专业人才培养:现状、问题与对策  

“Production, Study and Research Competition” Four-wheel Drive Talent Training for the Specialty of CulturalIndustry Management: The Status Quo, Problems and Countermeasures

作　　者：陈慧英[1] 陈星园 赵鑫磊 Chen Huiying;Chen Xingyuan;Zhao Xinlei(School of Management,Wuhan Polytechnic University,Wuhan 430023,China)

机构地区：[1]武汉轻工大学管理学院,湖北武汉430023

出　　处：《黑河学院学报》2024年第4期68-72,共5页Journal of Heihe University

基　　金：2022年武汉轻工大学高等教育研究重点课题“‘产学研赛’四轮驱动型高校文化产业管理人才培养路径构建”(2022GJKT002)。

摘　　要：文化产业的发展,离不开人才的支持,人才是核心竞争力。实现文化强国需重点培养培养文化产业管理人才,文化产业管理专业具有复合性与应用性,“产学研赛”四轮驱动培养文化产业管理专业人才意义重大。采用问卷调查的方法对376位文化产业管理的学生进行匿名调查,分析目前高校文化产业管理专业“产学研赛”现状,在此基础上从学科归属、培养目标、教师团队以及课程体系四个方面剖析了文化产业管理专业人才培养存在的问题,从高校、企业、政府及科研机构不同角色,构建“产学研赛”“项目实践驱动”“赛教融合”等高校文化产业管理专业人才培养对策。The development of cultural industry cannot be separated from the support of talents,who are the core competitiveness.To achieve a strong cultural country,it is necessary to focus on the cultivation of cultural industry management talents.The cultural industry management major is complex and applicable,and the four-wheel drive of“industry-university-research Competition”is of great significance to cultivate cultural industry management talents.This paper conducts an anonymous survey on 376 students majoring in cultural industry management by means of questionnaire,analyzes the current situation of“industry-university-research competition”for cultural industry management majors in colleges and universities.On this basis,problems existing in talent training for cultural industry management majors are analyzed from four aspects:the subject ownership,the training goal,the teacher team and the curriculum system.From the different roles of universities,enterprises,governments and scientific research institutions,the countermeasures of training cultural industry management professionals are put forward,such as“industry-university-research competition”,“project practice-driven”and“competition-teaching integration”.

关 键 词：“产学研赛” 文化产业管理 人才培养 

分 类 号：G640[文化科学—高等教育学]