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作 者:银楠 YIN Nan(School of Humanities and Communication,Shandong University of Business and Technology,Yantai 264000,China)
机构地区:[1]山东工商学院人文与传播学院,山东烟台264000
出 处:《西部皮革》2024年第8期58-60,共3页West Leather
基 金:2023年度省级大学生创新创业训练计划资助项目“文化强国建设背景下鄄城鲁锦的非遗传承与活态化发展”(S202311688085)。
摘 要:通过文献分析和深入调研,文章探究了鲁锦的发展历史、在现代产业的应用、面临的问题以及解决对策。鲁锦是一种具有齐鲁文化特色的山东民间纯棉手纺织物,具有抗静电、透气吸汗、不变形、冬暖夏凉等特点。鲁锦在现代产业中的应用包括室内装饰、服装设计等。鲁锦面临的问题包括市场需求萎缩、缺乏创新设计、缺乏专业人才、缺乏政策支持等。解决对策包括创新产品开发和宣传方式、拓展销售渠道、加强产业配套设施建设、加强与政府及其相关部门沟通协调等。Through literature analysis and in-depth research,this paper investigates the developmental history of Lu brocade,its contemporary industrial applications,challenges,and corresponding strategies.Lu brocade,a Shandong folk cotton textile with distinctive Qi-Lu cultural characteristics,boasts features such as antistatic properties,breathability,moisture absorption,shape retention,and thermal comfort.Its modern industrial applications span indoor decoration and fashion design.Challenges faced by Lu brocade include shrinking market demand,lack of innovative designs,shortage of skilled professionals,and inadequate policy support.Strategies for resolution involve innovative product development and promotional approaches,expansion of sales channels,enhancement of industrial supporting facilities,and intensified communication and coordination with government and relevant departments.
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