智能媒介语境下动画短视频创作思路研究  

Research on the Creation Idea of Animation Short Video in the Context of Intelligent Media

作　　者：赵云[1] ZHAO Yun(Wuhan Engineering Vocational and Technical College,Wuhan 430000,China)

机构地区：[1]武汉工程职业技术学院,湖北武汉430000

出　　处：《鞋类工艺与设计》2024年第8期35-37,共3页SHOES TECHNOLOGY AND DESIGN

摘　　要：信息技术的发展带动了媒介技术的发展,随着互联网的发展以及智能终端的普及应用,人们对信息的获取以及传播不再局限于以往的文字、图片或者影像方式,短视频作为一种新兴的信息传播方式逐渐成为一种受到追捧的传播形式,而动画短视频作为短视频内容的重要组成部分,受到信息技术和短视频特性的影响,动画短视频突破以往传统动画的创作方式以及表现形式,以突破性的创新实现了极大的商业价值以及文化传播潜力。但是目前我国对于动画短视频的创作仍然处于探索阶段,为此本文在阐述动画短视频相关概念的基础上,分析智能媒介语境下动画短视频的创作困境,并分析在智能媒介语境下动画短视频创作思路,以此实现动画短视频创作内容的高质量化。The development of information technology drives the development of media technology,with the development of the Internet and the popularization of intelligent terminal,people to information acquisition and transmission is no longer limited to the previous text,picture or image,short video as a new way of information transmission gradually become a popular form of spread,and animation short video as an important part of the short video content,the influence of information technology and short video features,animation short video broke through the traditional animation creation way and form,with breakthrough innovation to realize the great commercial value and cultural communication potential.But at present our country for the creation of animation short video is still in the exploration stage,for this paper in animation short video related concept,on the basis of the analysis of the intelligent media context animation short video creation,and analysis in the context of intelligent media animation short video creation ideas,to realize the animation short video creation content of high quality.

关 键 词：媒介技术 动画短视频 智能媒介 创作思路 

分 类 号：J954[艺术—电影电视艺术]