手绘在校园文创产品设计中的情感表达  

The Expression of Emotion in the Design of Campus Cultural and Creative Products

作　　者：吴颖[1] WU Ying(Huaiyin Normal University,Huaian 223300,China)

机构地区：[1]淮阴师范学院,江苏淮安223300

出　　处：《鞋类工艺与设计》2024年第8期93-95,共3页SHOES TECHNOLOGY AND DESIGN

摘　　要：手绘作为艺术的一种表现形式,融合了设计者的设计思想和设计情感。在校园文创产品的设计中,为拉近设计作品与师生的情感链接,通过手绘的形式能激发设计者的情感表达,凸显校园文创产品的个性化、独特性、温度性特征,达到文创产品设计的情感化需求的目标。本文从手绘的角度进行阐述如何表达校园文创产品设计的情感初衷,并结合笔者自绘的校园文创产品以及申请成功的外观专利进行分析。Freehand painting,as a form of artistic expression,integrates the designer's creative ideas and emotions into the design.In the development of campus cultural and creative products,hand-painted elements can help bridge the emotional connection between the design,teachers and students.This approach not only stimulates the emotional expression of designers but also emphasizes the personalized,unique,and warmth characteristics of the campus cultural and creative products.As a result,it can effectively meet the emotional needs of the target audience.

关 键 词：手绘设计 校园文创产品 情感表达 

分 类 号：TB482[一般工业技术—包装工程]