网络社会中“离场介入”机制对武术传播的影响效果  

"Off-field Intervention"in the Network Society Mechanism of Wushu Dissemination Effect

作　　者：郭贤 吴鲁梁 徐辉 Guo Xian;Wu Luliang;Xu Hui(Shenzhen Nanshan Foreign Language School,Wenhua School,Shenzhen Guangdong 518000,China;School of Physical Education,Qufu Normal University,Qufu Shandong 273100,China)

机构地区：[1]深圳市南山外国语学校(集团)文华学校,广东深圳518000 [2]曲阜师范大学体育科学学院,山东曲阜273100

出　　处：《武术研究》2024年第5期51-54,共4页Wushu Studies

基　　金：教育部人文社会科学研究项目(体育类),编号:22YJC890036。

摘　　要：近年来,网络的快速发展为武术传播提供了广阔空间,“离场介入”对武术传播影响越来越深刻。文章以网络助燃理论和圈层理论等为理论基础,运用文献资料法和逻辑分析法等研究方法,对网络社会中“离场介入”武术传播的影响效果进行分析和论证。研究认为,武术传播在网络社会“离场介入”背景下能够扩大传播,增加主体参与感,促进武术传播时效性。而网络社会的“离场介入”也为武术带来了困境,导致公众对武术的认识出现偏差;出现习练本体感觉变弱;武术公信力下降问题。“离场介入”区别于传统武术传播,为武术传播带来了新的途径。In recent years,the rapid development of the network society has provided a wide space for the spread of Wushu,and the"Off-field Intervention"has a more and more profound impact on the spread of Wushu.This study is based on the theory of network combustion theory,circle theory and other disciplines,using the research methods of literature,logical analysis and other research methods to analyze and demonstrate the impact of"Off-field Intervention"on the spread of Wushu in the network society.The study believes that Wushu communication can expand the spread under the background of"exit intervention"in the network society;increase the sense of participation of the subject;and promote the timeliness of Wushu dissemination.However,the"exit intervention"in the network society has also brought difficulties to Wushu,leading to the deviation of understanding of Wushu;The proprioception becomes weaker after practice;The credibility of Wushu has declined."Departure intervention"is different from traditional Wushu communication,which brings a new way for Wushu communication.

关 键 词：网络社会 “离场介入” 武术传播 传播空间 

分 类 号：G85[文化科学—民族体育]