共同富裕背景下旅居产业发展的思考——以浙江省松阳县为例  

Reflections on the Development of the Residency Tourism Industry in the Context of Common Prosperity—A Case Study of Songyang County,Zhejiang Province

作　　者：叶素云[1] YE Suyun(Party School of Songyang County Committee of CPC,Songyang 323400,Zhejiang,China)

机构地区：[1]中共松阳县委党校,浙江松阳323400

出　　处：《四川旅游学院学报》2024年第4期64-69,共6页Journal of Sichuan Tourism University

摘　　要：旅居是旅游的升级版,是一种集居住、旅游、休闲、度假、疗养等为一体的全新生活方式。在共同富裕背景下,旅居产业在推动乡村振兴方面具有重要的意义和价值。文章在理清旅居涵义及相关研究基础上,以浙江省松阳县为例,具体分析“旅居松阳”产业发展的必要性和可行性,梳理了“旅居松阳”产业发展的具体举措、现有成效、存在问题,进而提出了打造旅居目的地推进共富的对策:加强政府引导,部门合力攻坚打造品牌;充分利用资源,不断构建丰富的旅居产品;了解市场需求,努力提供优质便捷的服务;注重项目策划,持续推进共富的集群效应。Residency tourism represents an advanced form of traditional tourism,encompassing a novel lifestyle that integrates living,tourism,leisure,vacation,and convalescence.In the context of common prosperity,the residency tourism industry plays a pivotal role in fostering rural revitalization.This paper elucidates the concept of residency tourism and offers a comprehensive review of related research.It takes Songyang County in Zhejiang Province as an example and specifically analyzes the necessity and feasibility of developing the“Residency in Songyang”industry.It outlines specific measures for the development of the“Residency in Songyang”industry,its current achievements,existing problems,and then proposes countermeasures to build a residency destination to advance common prosperity.These include strengthening government guidance,joint efforts by departments to build a brand,making full use of resources to continuously create a rich array of residency tourism products,understanding market demands to strive to provide high-quality and convenient services,and focusing on project planning to sustain the cluster effect of common prosperity.

关 键 词：共同富裕 旅居 松阳 问题 对策 

分 类 号：F590[经济管理—旅游管理]