“技”多不压身  

“Technology”is no burden

作　　者：兰宇鑫 Alan

机构地区：[1]不详

出　　处：《中国会展》2024年第10期8-9,共2页China Conference & Exhibition

摘　　要：在会议活动中,技术应用是一个重要环节。会议活动主办方(PCO)希望通过利用各种技术手段来满足参会者的实际需求与参会体验,让活动营销的获客效果达到最大化。活动现场的场景应用、注册签到的便利化、参会嘉宾的智能推送、参加者信息的及时反馈、活动现场的智能推图、智能机器人服务以及赞助商产品的智能投放等皆已成为会议服务的标配。The use of technology is an important part of conference events.Professional conference organizers(PCOs)hope to maximize the customer acquisition effect of event marketing by using various technological means to meet the actual needs and experience of attendees.Scenario application at the event site,facilitation of registration and check-in,intelligent push notifi cations of attendees,timely feedback of participants'information,intelligent push charts at the event site,intelligent robot service and intelligent placement of sponsor products have become the standard of conference services.

关 键 词：参会嘉宾 智能机器人 智能推送 活动主办方 活动营销 便利化 及时反馈 参会者 

分 类 号：F42[经济管理—产业经济]