列车涂装设计的色彩心理研究  

Research on Color Psychology of Train Painting

作　　者：王雪晴 陶然[1] Wang Xueqing;Tao Ran(Dalian Jiaotong University)

机构地区：[1]大连交通大学

出　　处：《色彩》2024年第4期41-44,共4页Fashion Color

基　　金：大连市社科院2023年度调研课题“‘交通+’大连文旅产业融合发展对策研究”(项目编号:2023dlsky086)。

摘　　要：随着全球铁路运输业的快速发展,各国在列车涂装设计方面的研究也日益深入。色彩作为设计中最具影响力的元素之一,在列车涂装中的应用不仅涉及美学价值,更涉及心理学、社会文化等多重维度。本文旨在对列车涂装色彩心理进行研究,首先,参考色彩应用的历程,总结色彩在不同时期的使用特点,再围绕着色彩的个性化倾向、情感意向、文化意向三个方面对色彩心理理论进行综述。最后通过研究列车涂装技术要求,概括列车涂装的相关技术标准,总结列车的涂装流程和涂装设计的特点。针对列车涂装设计中的要素进行深入探究,指出应该进一步加强色彩心理设计策略、文化元素等方面的思考,形成人群—线路—文化多要素设计方法。With the rapid development of the global railroad transportation industry,the research on train painting design has become more and more in-depth in various countries.As one of the most influential elements in design,the application of color in train painting involves not only aesthetic value,but also psychology,social culture and other dimensions.The purpose of this paper is to study the color psychology of train painting.Firstly,we refer to the history of the application of color,summarize the characteristics of the use of color in different periods,and then review the psychological theory of color around the personalized tendency of color,emotional intention and cultural intention.Finally,through studying the technical requirements of train painting,we summarize the relevant technical standards of train painting,and summarize the painting process of train and the characteristics of painting design.The elements in train painting design are explored in depth,and it is pointed out that the thinking of color psychology design strategy and cultural elements should be further strengthened to form a crowd-line-culture multi-factor design method.

关 键 词：列车涂装设计 心理色彩学 情感意向 

分 类 号：U270.2[机械工程—车辆工程]