装饰纹样在视觉文化设计视域下的形态创新研究  

Research on the form Innovation of Decorative Patterns in the Visual Culture Design

作　　者：开璇 KAI Xuan(Wanjiang College,Anhui Normal University,Wuhu 241000,China)

机构地区：[1]安徽师范大学皖江学院,安徽芜湖241000

出　　处：《赤峰学院学报（哲学社会科学版）》2024年第6期81-85,共5页Journal of Chifeng University：Philosophy and Social Science Chinese Edition

基　　金：2022年安徽师范大学皖江学院院级科学研究项目“字体设计在城市形象建设中的应用探究——以芜湖地区为例”(WJKY-202209)。

摘　　要：装饰纹样在视觉文化设计视域下的形态创新,是传统纹样在当今社会下的“升华设计”,也是具有民族特色思维理念的视觉化传达。装饰纹样的形态创新属于塑造观察与被观察过程的心理导向,视觉文化设计的实践性也决定了这种心理导向在历史走向的文化结果中产生一定的预判。本文中笔者首先阐述视觉文化设计的概念及其与消费型社会间的关系,探讨装饰纹样形态创新的固化与演变,从多种视觉设计视域来分析装饰纹样的形态创新,并用具体事例对装饰纹样基于视觉文化设计视域下的形态创新加以佐证。The form innovation of decorative patterns in the visual culture design field is the"sublimation design"of traditional patterns in today's society,and it is also the visual transmission of thinking concepts with national characteristics.The form innovation of decorative patterns belongs to the psychological orientation of shaping the process of observation and observation,and the practicality of visual culture design also determines that this psychological orientation has a certain prediction in the cultural result of historical trend.In this paper,the author first expounds the concept of visual culture design and its relationship with the consumer society,discusses the solidification and evolution of the form innovation of decorative patterns,analyzes the form innovation of decorative patterns from a variety of visual design perspectives,and uses concrete examples to prove the form innovation of decorative patterns based on the visual culture design perspective.

关 键 词：装饰纹样 视觉文化 设计视域 形态创新 

分 类 号：J522[艺术—艺术设计]