乡村振兴背景下农家书屋文旅融合研究——以大别山区G镇四景点农家书屋为例  

Research on the Integration of Culture and Tourism in Rural Bookstores Under the Background of Rural Revitalization——Take the Four Scenic Spots in Town G of Dabie Mountains as an Example

作　　者：翁畅平[1] 李景成[2] WENG Chang-ping;LI Jing-cheng(Anhui Broadcasting Movie and Television College,Hefei,Anhui 230011;Anhui Vocational College of City Management,Hefei,Anhui 230011)

机构地区：[1]安徽广播影视职业技术学院,安徽合肥230011 [2]安徽城市管理职业学院,安徽合肥230011

出　　处：《安徽农业科学》2024年第13期254-257,269,共5页Journal of Anhui Agricultural Sciences

基　　金：安徽高校人文社会科学研究项目(SK2021A1046)。

摘　　要：基于乡村振兴背景,从文化与旅游融合的视角,探讨了农家书屋融合乡村景点发展的必要性及可行性。以大别山区G镇四景点的农家书屋为例,从空间建设、资源建设、管理体制、服务创新等方面,研究农家书屋文旅融合建设的策略,以期提升旅游景点的文化内涵,增加旅游景点的游客黏度,提高农家书屋的使用效率,增加农家书屋用户满意度,推动区域民俗文化发展与中华优秀传统文化的传承发展。Based on the background of rural revitalization,this paper explores the necessity and feasibility of integrating rural book houses with rural scenic spots from the perspective of cultural and tourism integration.Taking the four scenic spots of G Town in the Dabie Mountains as an example,this paper studies the strategies for the integration of cultural and tourism development in rural book houses from the aspects of spatial construction,resource construction,management system,and service innovation,in order to enhance the cultural connotation of tourist attractions,increase the tourist stickiness of tourist attractions,improve the utilization efficiency of rural book houses,increase user satisfaction with rural book houses,and promote the development of regional folk culture and the inheritance and development of excellent traditional Chinese culture.

关 键 词：文旅融合 农家书屋 乡村景点 

分 类 号：F592.7[经济管理—旅游管理]