创意型怀旧消费空间中游客的存在真实性研究——以长沙文和友为例  

Tourists'Existential Authenticity in a Nostalgic Creative Space:A Case Study of Changsha Wenheyou

作　　者：吴少峰 胡雨 徐红罡[2,3] WU Shaofeng;HU Yu;XU Honggang(School of Tourism Management,Hunan Normal University,Changsha 410081,China;School of Tourism Management,Sun Yat-sen University,Zhuhai 519000,China;Centre for Tourism Planning and Research,Sun Yat-sen University,Guangzhou 510275,China)

机构地区：[1]湖南师范大学旅游学院,湖南长沙410081 [2]中山大学旅游学院,广东珠海519000 [3]中山大学旅游发展与规划研究中心,广东广州510275

出　　处：《旅游学刊》2024年第6期45-55,共11页Tourism Tribune

基　　金：国家自然科学基金项目“音乐节事活动空间实践中的文化表征研究:过程与机制”(42001165)、“拼装体视角下季节性乡村旅游目的地演化的时空特征、机制和治理”(42271242);湖南省自然科学基金项目“表征与实践:音乐节事活动空间中的文化建构研究”(2021JJ40351)共同资助。

摘　　要：存在真实性为理解非原真空间的体验提供了新视角。以往文化遗产旅游研究多从客观或建构的角度讨论文化景观修复的原真性,常与舞台化和商品化相联系,存在真实则不再关注客体的真实,强调体验的真实。文章以创意型怀旧消费空间长沙文和友为案例,援引存在真实性理论,采用网络资料、参与式观察和深度访谈等探讨游客在该非原真消费空间中的体验。研究发现,游客在该空间存在真实性的实现是通过身体体验获得扑面而来的年代感,在自我认知的建构中感受形神兼备的阈限空间,因同伴纽带获得个体关系的情感增进,在社群交际的互动中感受真诚与界限。文章不仅丰富了内省真实性与人际真实性的相关实证,也拓展了人们对游客在异地生产的非原真空间中如何产生存在真实性提供新的认知,同时为快速工业化下城市新型消费空间如何打破商品化与原真性的悖论,以文化传承和创新提供新的展演方式。Existential authenticity offers a new perspective for understanding the experience in a nonauthentic cultural space.It no longer focuses on the authenticity of the object,but emphasises the authenticity as an activity-based approach,concentrating on feelings,emotions,sensations,relationships,and the self.Recent studies on cultural heritage tourism have mostly discussed the reproduction of authenticity from a supply perspective,with less attention paid to tourists'experiences of built cultural spaces.Moreover,these studies have often addressed the original authenticity of cultural landscape restoration in an objective or constructed way,associated with staged authenticity and commodification.Some studies have also noted that authenticity and commodification are not dichotomous,but have failed to show how such authenticity is achieved in the tourist experience,especially in a cultural consumption space that lacks original authenticity.As an alternative to the familiar and globally identical shopping malls,Changsha Wenheyou(Wen and his friends)not only offers consumers a full-scene and immersive dining experience,but also revives the old Changsha city life of the 20thcentury in a six-storey building,inviting them to connect with the past.Obviously as a built space of creative nostalgia,it is a space that lacks objective authenticity compared to previous cultural heritage tourism sites,yet it attracts large numbers of tourists.So why are people willing to go there,knowing that it is an inauthentic space?Do they still care about authenticity?And what kind of experience do they have?Therefore,this study takes the typical case of Changsha Wenheyou as an example to explore how people acquire authentic experiences in a creative nostalgic space.Online information,participant observation,and in-depth interviews were utilized for data collection.A total of 37 in-depth interview samples were obtained from three stages of fieldwork.Thematic analysis was used to analyse the research data.The study found that tourists'realisatio

关 键 词：怀旧消费空间 存在真实性 游客体验 长沙文和友 

分 类 号：F59[经济管理—旅游管理]